About
I am a non-award-winning (It's all politics and I never submit anyways. I'm not bitter.) designer, leader, and somewhat of a front-end developer.
Right now I work at the convergence of operations, branding, marketing, and systems/operations. That is a few ten-dollar words to just say I help companies build their branding, and organize and operationalize it.
I am a designer with many moons of experience. If I am being honest, I lost count of how many years. Starting with a pirated version of Adobe Photoshop and making materials for various bands I was in during my early 20s, I learned some early on-set soft skills. Some of these skills being client management, and others including learning the hard way about the necessity of a contract in a freelance working relationship.
Throughout my career, I have been fortunate-enough to work for some great companies to help them to grow through design, strategy, and systematic development.
When not plopped down in front of a computer hitting command + k in Figma, or in VSCODE you can typically find me reading, playing guitar, working out, or complaining that my knees are sore (most likely from working out).
I have not hit the "smoking meat" phase of life. Yet. Though... I do have some Aaron Franklin and Matty Matheson cookbooks.
Thanks, Chef.
Work Experience
Branding & Design System:
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Build, maintain, and develop reusable UI components that ensure brand consistency across all digital experiences.
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Collaborate with designers and developers to define and implement design system standards for colors, typography, imagery, icons, and other branding elements.
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Create and maintain comprehensive documentation for the design system, including usage guidelines, code snippets, and best practices.
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Conduct regular audits of the design system to identify areas for improvement and ensure continued alignment with brand guidelines.
Front-End Development: -
Develop front-end code for marketing emails and landing pages using the established design system components.
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Collaborate with designers and copywriters to translate marketing concepts into visually appealing and functional user experiences.
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Ensure code is optimized for performance, accessibility, and responsiveness across different devices.
Branding Asset & Template Management: -
Operationalize branding assets and templates by creating a centralized library with clear version control and usage guidelines.
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Develop processes for requesting and approving new branding assets to maintain brand consistency.
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Partner with marketing and design teams to ensure easy access and utilization of branded assets.
Communication & Collaboration: -
Proactively communicate design system updates, best practices, and resources to designers, developers, and other stakeholders.
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Collaborate with cross-functional teams (marketing, product, engineering) to ensure alignment between brand strategy and digital experiences.
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Foster a culture of design system adoption by providing ongoing support and training to internal teams.
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Lead a team of 10 to consistent and cohesive branding
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Develop internal and external facing design systems
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Design and develop large scale branding systems
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Develop large scale SASS-based component system
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Structure project management system for a department of 40+ people
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Design and build large scale email campaigns
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Lead a design team to develop and design new branding and marketing systems for Loan Officers
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Write and design marketing pieces for regionalized marketing
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Design and develop WordPress Marketing site
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Design and develop individual Loan Officer and Branch pages
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Establish brand guidelines for company of 500+ employees
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Design and build large scale email campaigns