Silvia Maggi
🚀

Silvia Maggi

UX Designer in London, UK, She/her

Design, Digested #43 is out!

On this issue:

  • Design thinking was supposed to fix the world. Where did it go wrong?
  • 36 seconds that changed everything
  • Fitts’ Law in the touch era
  • Formulas for optical adjustments
  • Accessible but never boring
  • Visual frameworks to clarify your thoughts

#DesignThinking #Accessibility #Design

silviamaggidesign.com/design-digeste…

A year ago

About

An expert in designing for accessibility and usability. Curator of the inspiration series and newsletter Design, Digested.

Working alongside UX researchers, I enjoy creating experiences that best balance users and business needs. I mostly craft wireframes and prototypes.

I do accessibility audits, and advise clients on how to make their websites comply with their local legislation.

Both as a consultant and in-house, I’ve designed for clients spanning industries such as banking, retail and energy, impacting considerable amounts of people. In 2014 I co-founded the agency UI Farm.

My tools are Miro, Figma, and ProtoPie, although ideas take form on paper first. I also used: Sketch, InVision, and Adobe XD.

Always curious about how things work and why, I learned how to code early on. My favourite languages are HTML and CSS, which I used to create static sites, and later WordPress themes.

More recently, I adopted Jekyll, Liquid and Markdown.

With UI Farm, I used to design in the browser. The wireframes were done in HTML and CSS. Gradually, the simpler initial pages would become the real product.

My favourite editor is Sublime Text.

Work Experience

2022 — Now
UX Designer at Mango Interactive

Currently a consultant with Bitmama in the role of UX designer for the Italian bank BPER, I previously helped the leading European commercial bank UniCredit conform with WCAG 2.1.

2021 — Now
Milan, Italy

Design and development of websites with HTML/CSS, Jekyll and WordPress. Focus on accessibility, usability and information architecture. UX and UI consultancy.

2020 — 2021
Sabbatical / Full-Time Student at Self-employed
UK/Italy

I took a career break to deepen my knowledge and become a more conscious designer.

  • Obtained certifications with the Interaction Design Foundation (IDF).
  • Created my website, started a blog and newsletter where I share my passion for design.
  • Built my portfolio.
2017 — 2019
Cambridge, UK

Technology company that enables energy firms to connect, control and optimise anything that uses, stores, and generates power.

I worked closely with stakeholders and talented developers to create and implement the designs of the first customer-facing web application. After the launch, the company started receiving streams of revenues. I collected needs and feedback from users, created personas, produced user journeys and interactive wireframes, built prototypes, created and maintained style guides a pattern library.

2012 — 2016
London, UK

Full-service UI & UX company committed to designing and building user-centric, engaging responsive websites and web applications.

We believed our clients could invest less time and money maintaining their websites by providing them with responsive, customised WordPress-based applications that worked seamlessly across all devices. I took care of research, personas, user journeys as well as rapid prototyping, responsive design, user testing, implementation of designs using HTML5 and CSS3.

2011 — 2012
Senior UI Developer at Bodog Nation
London, UK

One of the global leaders in digital entertainment.

I maintained the slots.com website, adding new UI features and implemented the redesign of its Drupal-based front-end.
Using my designer skills to improve the usability of the UI, I collaborated with colleagues across different teams and countries. I worked within an Agile environment and met extraordinary people. With two teammates, I later co-founded UI Farm.

2007 — 2011
UI Designer and Developer at New Energy Mind - Part of Accenture Technology
Milan, Italy

Digital agency specialised in user-centred design and front-end. Its main client was the most prominent Italian bank, UniCredit.

I built UniCredit’s landing pages, design patterns and components for the online banking and corporate websites; created mockups and prototypes for both usability tests and A/B tests. I designed and implemented the agency’s project management intranet that made communicating within teams smoother and more efficient.

2004 — 2007
UI Designer and Developer, UX Designer at Freelance
Milan, Italy

I started moving from solely design to web design and development.

I took charge of various projects including design and development for the web, prototypes, WordPress themes, accessibility WCAG, themes and wallpapers for mobile companies, desktop publishing and video production.

2001 — 2004
Texture Artist at Playstos Entertainment
Milan, Italy

Designed environmental textures for the title “Ruff Trigger: The Vanocore Conspiracy”, later published by Natsume for PlayStation 2.

Daily work with 3D artists to make the textures fit 3D models, in charge of assets’ management using the software Alienbrain.

Side Projects

2019

After 1989 is Minutes to Midnight’s debut solo album, and an emotional journey. I documented it through photography and created two music videos.

Writing

2020

Knitting website Ravelry lost the trust of their community after a rebranding effort caused several users adverse side effects from browsing the site. Well-known among knitters, crocheters, designers, spinners, and dyers, Ravelry is a free platform where users can organise and keep track of their projects, network with other people and sell their designs.

2003
Web Design & Web Master Training from Omnibit Srl
2000
Adobe Photoshop Training from Upgrade ATC

Exhibitions

2018
Amsterdam, The Netherlands

Presenting 150 photographers, and over 200 full tabloid sized newspaper prints, the exhibition debuted in October 2018 at The Old Truman Brewery in London, part of Photomonth London.

2018
London, UK

Presenting 150 photographers, and over 200 full tabloid sized newspaper prints, the exhibition debuted in October 2018 at The Old Truman Brewery in London, part of Photomonth London.

2018
Saint-Gilles-Croix-de-Vie, France, France

It is with great excitement that I can say I am exhibiting my pictures at the Because We Can! exhibition. This is another excellent opportunity from Shutter Hub for all female-identifying photographers to get their work noticed and their voices heard.

The talent of all the other exhibitors humbles me. Their projects and styles inspire me to go on and do better with my photography.

2018
Tel Aviv

The GIRL TOWN Exhibition moved to Tel Aviv, Israel, where it ran from 8 February to 9 March 2018 at the Alfred Gallery.

2017
Edinburgh, Scotland

I am excited and honoured to announce that my photo The Day I Glimpsed Inside Your Soul will be part of the Shutter Hub Open Exhibition 2017, at the Retina Scottish International Photography Festival.

2016
Cambridge, UK

Starting 12 December 2016, until 22 January 2017, one of my photos is part of the Hot Numbers Open Exhibition in Cambridge.

2016
London, UK

On Thursday 6th October 2016, Shutter Hub and the Old Girl’s Club launched GIRL TOWN Exhibition at London Photomonth, and I’m very proudly part of it.

2016
Cambridge, UK

From 24 June 2016, for a month, one of my photos was part of the Shutter Hub OPEN Exhibition 2016 at Hot Numbers, in Cambridge.

Contact

LinkedIn
GitHub