Parv

Parv

Product building & Storytelling in San Francisco

About

Trying to find flow | Love to share stories about building impactful experiences, behavioral design, and living one’s best life | Product manager during the day | Behind a camera or buried in a book during my free time

Contact

Twitter
Threads
LinkedIn

Work Experience

2021 — Now
Director, Product Management at Vida Health Inc
San Francisco

Lead product management for Vida's Gen AI Platform, Patient Outcome Optimization Engine, Core App Experience, and Growth teams.

Some notable Accomplishments include:

  • Launched first of its kind LLM-based AI Health Assistant experience.

  • Led the redesign of the iOS/Android apps and introducing a new Home tab in our experience achieving a 10 point increase in NPS and an avg of 110% increase in weekly engagement across multiple features.

  • Spearheaded the delivery of a new internal optimization ML engine to support our 100% fees at risk model resulting in a 15% point increase in sign ups in appropriate health programs.

  • Responsible for product-led growth initiatives ,unlocking revenue, and reducing average churn by 3% points along with increasing member <> provider consultation rate by 12%

2019 — 2021
Senior Product Manager at Apple
Cupertino

Product Manager working on features for a tailored and relevant digital shopping experiences that are personalized for our customers. Responsible for defining and driving the development of a scalable Machine learning-based personalization stack to deliver multiple retail experiences, including recommender systems for products and Today@Apple sessions.

2017 — 2019
Product Manager at eBay (Stubhub)
San Francsico

Technical Product Manager for the mobile apps team at StubHub.

Responsible for the design, development, and launch of new features under the event discovery experience of the StubHub native applications (iOS and Android). Worked towards improving top of the funnel conversion for the mobile apps.

2018 — 2018
Berkeley

Class - Info 290M: Behavioral design studio

Co-teaching a course aimed at approaching product design problems with a behavioral economics toolkit. Useful for students interested in product design & management and anyone with an interest in building modern information systems.

Course - Info 290T: Full Stack Web Development

Responsible for teaching students concepts of Full-Stack Web Development, as part of Info 290T a graduate school course at UC Berkeley School of Information.

Projects

2022

Digestible️ and curated news in a 5-minute email (every two weeks) with the best of product management from topics such as 📂 business, 🤖 technology, 🎨 design, 🧠 behavioral psychology, and more.

2022

In this podcast, we talk about the ups and downs of product management through conversations on a variety of topics within the field.
It’s not always straightforward, but we’re here to figure it out together.

Brought to you by your friendly neighborhood product managers Parv and Alex.

Writing

2023

What online businesses can do to attract and delight more and more customers and stay ahead of the competition

2023

How product delivery teams should plan for when creating digital health apps.

2023

Product lead Parv Sondhi explores the ways in which product managers can effectively integrate Artificial Intelligence (AI) and Machine Learning (ML) into products.

2021

How To Evolve As a Product Manager

Education

2015 — 2017
Masters at University of California, Berkeley
Berkeley

Focus: Product Management | Web Architecture and Design | Application development | Data Science | Machine Learning | UX Research | Behavioral Economics | Data Analytics | Courses from Haas School of Business

Relevant Courses Taken: Information Organization and Retrieval | User Interface Design and Development | Quantitative Research Methods for Information Systems and Management | Information Organization Laboratory (web development)| Applied Natural Language Processing | Applied Behavioral Economics for Information Systems | Needs and Usability Assessment