Learning about Firework.com
About
I'm Lloyd, a Vancouver-based multidisciplinary Product Designer focusing on visual communication, design thinking and user experience. I build digital experiences, products, and visual identities.
I have experience working with teams to brainstorm and whiteboard concepts in person and remotely. I can create wireframes at varying levels of fidelity and enjoy prototyping ideas. I enjoy working with designers to produce highly polished UI and collaborating well with devs to build ideas.
Areas excel in are:
Design:
UX, Ideation and workflows
Interaction and UI Design
Prototyping
Figma, xD and Framer
Adobe Creative Suite
User Research:
Interviews and Surveys
Usability and Concept Testing
Qualitative analysis methods
Work Experience
VerticalScope is a technology company that built and operates a cloud-based digital community platform for 1300 online enthusiast communities with over 120M DAUs.
As the primary mobile app designer, I contributed to building and launching Fora's mobile application by collaborating with product, engineering, analytics, QA, and marketing.
I designed, validated and shipped the core end-to-end user flow, including all key screens, onboarding, promotion app screens, and dark mode.
I Advanced mobile design systems through documentation, improving organization, building clean and modular components, communicating updates to the team, and advising on usage.
I supported the design team by educating them on best practices and sharing my knowledge on Figma.
Weatherzone is Australia’s largest private weather technology company, powering smarter weather decisions for 3M DAU.
As a freelance Product Designer, I worked cross-functionally to design B2C and B2B weather tools for customers, including visually redesigning the Weatherzone primary website and guiding stakeholders through producing an audience-specific weather application.
I was responsible for designing and developing interaction flows, wireframes, visual mockups, and prototypes for the new site. I also created and maintained an evolving set of design patterns and systems.
Heard is a boutique branding agency in the heart of the Sydney CBD.
As the sole Web Designer on the team, I was responsible for bringing brands to life on the web by creating thoughtful identities, building interactive branding guidelines and high-converting websites and landing pages.
Education
Design Thinking @ Hasso Plattner Institute of Design
User Experience Design
AWARD School is a course run by the Australasian Writers and Art Directors Association for people who want to become copywriters or art directors in the advertising industry.
Billy Blue College of Design