Jael Lloyd
Graphic Deisgner in South Florida, she/her
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About
I love creating visually stunning designs that contribute to the growth and development of brands. Having worked as a Graphic Designer for more than 9 years, I know that my creative and strategic thinking would make me an asset to any team.I love creating visually stunning designs that contribute to the growth and development of brands. Having worked as a Graphic Designer for more than 9 years, I know that my creative and strategic thinking would make me an asset to any team.
Work Experience
• Conduct several A/B tests to improve user engagement, content quality and decrease bounce rates.
• Design digital marketing and advertising graphics for social media and marketing campaigns
• Develop on-brand messaging in collaboration with copywriters and other designers.
• Develop and manage a Brand Ambassador Program to encourage reviews and user-generated content.
• Monitor the growth of followers on social media and the engagement of those followers.
• Followed specific brand guidelines to manage established brand identities.
• Consistently aligned marketing communications with brand guidelines.
• Developed brand standards across various companies and contributed to their development.
• Redesigned established brands to be more relevant to their clients on digital platforms.
• Under my direction, a variety of digital campaigns were created.
• Contributed to the development of creative concepts and designs with team members.
• Developed and translated concepts and solutions for a variety of audiences.
• Establish needs and desires of stakeholders by collaborating with them.
• Designed unique pieces while maintaining a consistent branding strategy.
• Produced mostly print materials as well as graphics for the web and displays for events.
• Contribute to the creation of eCommerce assets and collateral.
• Provided complete management of graphic design projects from conception to completion.
• The responsibility of reviewing junior designer drafts was a key part of my job.
• Maintained brand consistency throughout various marketing campaigns.
• Awarded the position of Senior Designer from the entry level position.
• Provided WordPress and Shopify website management services for multiple clients.
• Designed and implementing one-off campaigns.