About
graphic designer | clipart connoisseur | serif sheriff
Work Experience
Designed and managed the production and/or publication of a range of collaterals for internal and external audiences such as brochures, banners, guides, webpages, signages, infographics, and marketing materials
Created visual content across social media platforms to promote the work of UWCSEA, our students and the UWCSEA community, through the use of a variety of multimedia tools (Canva, Shorthand, Finalsite and Issuu)
Conceptualized style guidelines for UWCSEA’s social media platforms
Curated photos and content for UWCSEA’s 50th coffee table book
Designed layout for UWCSEA's biannual magazine
Produced monographs for large architecture firms such as Coussée and Goris, DS+R, MVRDV as well as renowned architects including Toshiko Mori
Conceptualized and executed a feature issue on Computational Discourses
Supported FABRICATE2020, an international peer-reviewed conference on the theme of digital fabrication, as a media partner
Researched and reviewed content for monthly features, including proofreading and copy editing.
Generated organic growth of 20k followers on Instagram through creation and curation of Instagram content
Planned and executed social media editorial calendar
Devised A+U’s long-term content development plan
Designed graphics and layouts for each issue
Conducted and transcribed interviews
Developed design iterations and related visuals for clients such as Jewel Coffee (Raffles Place)
Produced 3D models and renderings for presentations
Coordinated with manufacturers, designers, and contractors
Produced furniture and interior finishings with CNC machinery for Recolor SG’s new showroom and office
Carried out day-to-day correspondence with partnering consultancies like Straits Construction
Conducted site investigations and assisted in writing heritage impact assessments, architectural heritage survey reports and conservation design reports
Reviewed and advised on the implications of design changes to conserved buildings
Interpreted archival building plans
Side Projects
What could a foraging Singapore look like? What did a foraging Singapore look like?
By speaking to three foragers - self-taught urban forager Esmonde Luo, Syazwan of Wan's Ubin Journal, and Firdaus from Orang Laut SG - we scrabble to uncover the past, present, and future of foraging in Singapore, a highly-urbanised, densely-populated city state.
Designed a 10-page editorial layout for the most recent installation of The Slow Press magazine.
IG posts to promote local and international stockists of The Slow Press magazine and merch.
Promotional IG post for The Slow Press.
Posters and social media posts for a last minute christmas gift flea market.
Education
BSc Architecture and Sustainable Design (magna cum laude)
Features
Created as a way to de‐stress and express their creativity, Grace Hong’s personal artworks are distinguished by the witty and humorous ways in which they present what could come across as rude messages.
The Slow Press recently put out a special edition called By The Moon And The Tides ($28), focusing on prominent foragers in Singapore.
Featuring interviews with self-taught forager Esmonde Luo, Syazwan Majid of Wan’s Ubin Journal and Firdaus Sani of Orang Laut Singapore, the spiral-bound zine spotlights the practice of picking food directly from the natural environment.
Ms Chua says: “We don’t need business opportunities or advertisements, so we can feature more in-between stories. There’re a lot of good reviews and a lot of recipe books, but not enough focus on local businesses and the people who are exploring their own craft or food. This is just a very organic way of exploring how we can appreciate food better.”
Fundamentally contemporary and unashamedly personal, Grace Hong explores the emotional investment in design whilst championing the separation between work and life.
Exhibitions
(Taken from risoartjam.com) This will be the first-ever Riso Art Exhibition in Malaysia, featuring a collection of stunning Riso art prints from all around the world!
Projects
Creating a real archive of fake merchandise from my artwork.