Work Experience
Dojo is Top 10 fastest growing Fintech scale-up in Europe.
I'm currently helping create a better experience for businesses in the hospitality sector. Dojo's Reservation Management System (RMS) allows restaurants, pubs and cafes to attract, manage and seat diners easily.
My role includes: extensive discovery and research through customer interviews and site visits, validation through user testing, and UI/UX design on web and native app.
The biggest projects I've been working on are:
- booking policies set up and management from customer and consumer side
- planner/timeline page MVP and iterations
- analyse and improve table utilisation
- Floor Plan settings and FOH (WIP)
Builder.ai mission is to use the power of software to unlock every human’s potential regardless of their background, tech knowledge or budget. At Builder.ai I worked with both the Growth-CRO team and the Marketing-Brand team. At Builder.ai my main goal was to:
-
improve the website conversion (UX/UI design, experiments)
-
manage and mentor 3 other designers on both teams
-
sign off on all the marketing/brand/growth design outputs
-
create visuals and concepts for the various integrated campaigns (printed and digital)
JustPark has been making it easier for drivers to find, book and pay for parking for over 15 years, through its website and app.
My role included:
-
ensure the best web experience (UX/UI) to drivers and space owners
-
identify design and marketing projects
-
manage the stages of scoping, planning and execution
-
lead the brand’s visual identity definition inpartnership with the Product team designers
-
contribute to campaign concepts with creative ideas and deliver assets
-
deliver the design requirements of the Marketing team, including emails, website, various campaign (online/printed).
Spoon is a Global Agency focusing on content marketing and reality-based storytelling.
I’ve started in 2014 as Designer and worked my way to Art Director at the beginning of 2018. It was a very exciting learning curve.
In these years I had the chance to work on a great variety of projects (printed and digital) and clients (from big corporates to SMEs) from concept creation right throughto final delivery.
Illustrations, branding and marketing collaterals for clients like: Marni, Diesel,Moleskine, Max magazine, frizzifrizzi.com, acido surtido, denise bonapace knitwear,twisty parallel universe, Foro Studio.
Pijama is a well established accessories brand (backpacks, bags and cases) based in Milan and 100% made in Italy. My main tasks included creating all the marketing/events collaterals, the social media assets, campaigns concepts and visuals (with afocous on photography).
From concept creation through to the design of the new collections, marketing collaterals and events organisation.
Education
Polytechnic University of Milan; postgraduate degree in fashion design with a focus on graphic design and communication
Polytechnic University of Milan; ba degree in fashion design