• Recognized with an Innovation Award for pioneering endeavors in product design.

• Led a diverse international team of 4 designers, streamlining collaboration and communication processes, resulting in smoother workflows and enhanced teamwork.

• Established a clear product design strategy, focusing on timely and clear deliveries and innovative features.

• Created a comprehensive Design System with 100+ reusable components focused on usability (UX), accessibility, and scalability resulting in a 30% increase in design efficiency.

• Designed MVP and prototypes, incorporating user-centric design principles, laying the foundation for user feedback and adoption measurements.

• Maintaied a 97% client satisfaction rate in NPS surveys by consistently delivering top-notch design services, leading to an enhanced brand reputation and increased customer loyalty.

• Led 5 successful Brand Design / Rebrand projects, resulting in a 30% increase in brand recognition and customer engagement.

• Boosted design consistency and efficiency by creating 5 Design Systems, resulting in a 25% decrease in design time and enhanced brand cohesiveness.

• Actively advised 3 design teams, helping with product strategy, brand, UX, design process, and design system.

• Led branding and identity design, product design, and User Experience Design (UXD) projects that helped noticeable business growth.

• Created and developed a live design system and reduced development time by at least 50% (Dev team report).

• Designed 650+ screens for Hoozas products on desktop and mobile with functioning prototypes along with 180+ unique icons (font icon and SVG).

• Led the design of 6 different products, and increased user engagement by 30% (analytics). Designed and developed marketing campaigns landing pages.

• Designed and implemented a working PWA mobile app in 7 days using the created design system.

• Developed front-end UI with Buefy (Vue.js library based on Bulma).

• Successfully re-branded and refreshed the visual language, enhancing market positioning and communication with targeted audiences, increasing sales by 23% in the annual report.

• Led the company design team, incorporating design thinking and revolutionizing design strategy.

• Achieved over 73% increase in user satisfaction through a complete product redesign (survey).

• Implemented an interactive design system, reducing development time and costs by 6 months.

• Delivered 750+ screens, spanning mobile, desktop, apps, and landing pages, along with 1500+ visual items for marketing, social media, presentations, and more.

• Achieved an impressive Net Promoter Score (NPS) of over 96%, indicating exceptional client satisfaction and loyalty, resulting in a significant increase in returning clients and repeat business.

• Led initiatives to enhance client satisfaction, resulting in a 38% increase in quarterly sales during tenure, demonstrating the direct impact of design efforts on business performance and revenue growth.

• The implemented client satisfaction initiative achieved a surprising 70% increase in returning customers, making client retention the primary revenue growth during my tenure.

• Spearheaded the development of digital mock-up and product prototyping techniques, resulting in a 3x faster turnaround time for client feedback and delivery.

• Successfully collaborated with over 10 prominent food industry factories on innovative product packaging projects, meeting and exceeding their design needs.

• Implemented a robust documentation system to maintain consistent visual language and styles across all relevant projects, ensuring brand coherence and customer satisfaction.

• Developed a comprehensive 50-page annual marketing strategies plan, securing future funding from investors.

• Orchestrated a successful product launch marketing campaign, resulting in a smoother transition and 14% lower customer support entries than anticipated.

• Achieved a remarkable 6-month decrease in customer acquisition cost by $2 through strategic brand exposure initiatives.

• Conducted extensive market research and SWOT analysis to identify market needs and translate them into actionable product requests.

• Held overall responsibility for brand management, corporate identity, and image.

• Consistently achieved 98% client satisfaction across all projects, delivering top-quality results (surveys, follow-ups).

• Skillfully managed and led a team of 6-10 designers and developers, fostering a collaborative and productive environment.

• Defined efficient project workflows and effectively managed team dynamics for streamlined operations.

• Excellently grasped client requirements, transforming them into creative ideas and precise technical specifications.

• Proactively identified and implemented the latest technologies, design trends, and industry standards to stay at the forefront of innovation.

• Led part-time research and communication initiatives, exercising capabilities in exploring innovative solutions.

• Successfully re-branded the company's identity and skillfully implemented a WordPress website.

• Conducted in-depth research on Building Management Systems (BMS) & Smart Home solutions, fostering 10 new business connections and leveraging new technologies.

• Spearheaded commercial initiatives and communications with 6 European & Asian partners, importing cutting-edge technologies and related infrastructures.

• Elevated professional skills, doubling deliverables, and achieving deadlines 20% ahead of schedule.

• Spearheaded over 500 successful technical interviews, leading to 50 successful designer recruitments.

• Pioneered agency expansion by proposing three new services in product packaging and web integration.

• Successful amendments to the web design techniques, resulting in more quality deliverables to clients.

• Worked and gained experience in product packaging design.

• Learned to work and develop websites and multimedia applications using Adobe Flash technologies (previously Macromedia Flash).

• Designing various print graphics and identities

• Upgrading knowledge & learning new techniques with actual clients

• Gaining more professional experience with satisfied clients

• Spearheaded the design of the new interactive website of the company incorporating the latest standards at the time, utilizing both Flash and HTML elements.

• Collaborated with the programming team to implement the theme on a custom PHP platform.

• Responsible for crafting visually appealing graphics for both online and print materials.

• Acquired proficiency in web design skills and toolsets.

• Gained hands-on experience in coding and designing processes.

• Developed a keen interest in bridging the gap between design and development, focusing on Human-Computer Interaction (HCI) and UI/UX development.

• Demonstrated reliability and earned management trust, leading to active participation in two key projects.

• Contributed to a collaborative and dynamic work environment during a fulfilling year of internship.

British A-Level & A-level Advanced Courses

Ripple Analytics is a pioneering SEO agency based in the UK, dedicated to optimizing digital presence and driving business growth.

I commence a transformative journey to redefine its brand identity and elevate its digital presence. With a focus on competence, agility, and effectiveness, Ripple Analytics sought to reinforce its position as an emerging leader in the competitive digital marketing landscape in the UK.

I undertook the challenge of rebranding and redesigning Ripple Analytics' website to reflect its renewed identity and values.

The rebranding process involved a meticulous exploration of typography, color palettes, and visual elements to create a cohesive and impactful brand identity. Drawing inspiration from the agency's core values, I curated a visual language that resonates with both marketing executives and small-medium business owners alike.

In parallel, I translated the new brand identity into a captivating website design that prioritizes user experience and engagement. From intuitive navigation to compelling visuals, every element was carefully crafted to convey Ripple Analytics' expertise and commitment to delivering exceptional results.

Furthermore, I crafted dynamic presentations to showcase the revamped brand identity and website design, effectively communicating Ripple Analytics' value proposition to stakeholders and clients.

Services: Rebranding, Visual Language Design, Web Design, Presentation Design

I led the conceptualization and execution of a vibrant brand identity for Pomona, a renowned establishment offering fresh fruit juices and delightful treats. From logo design to stationery mockups, the project showcased my expertise in graphic design and branding, resulting in a cohesive visual identity that resonated with Pomona's values and audience.

Rebrand, Visual Language Design, Product Packaging Design, Marketing Material Design, Presentation Design

TEALDA is a dynamic platform dedicated to connecting clients with top-tier designers, streamlining the creative process, and bringing visionary projects to life. As a leading force behind TEALDA's evolution, I took on the challenge of rebranding and enhancing its product design to elevate its presence in the competitive design services landscape.

TEALDA faced the challenge of establishing a distinct identity and optimizing the user experience to attract both clients and designers. I created and delivered a comprehensive design platform product that connects clients with talented designers, streamlining the creative process and bringing their visions to life.

The challenge was to create a brand identity and product design that resonated with TEALDA's target audience while fostering trust and credibility. Leveraging extensive research and strategic insights, I developed a modern and engaging visual language that reflected TEALDA's commitment to creativity and innovation. By implementing user-centered design principles and leveraging cutting-edge technologies, I transformed TEALDA's platform into an intuitive and user-friendly space that empowered clients and designers alike.

By aligning TEALDA's brand identity with its core values and enhancing the user experience, we've not only elevated its position in the market but also facilitated meaningful connections between clients and designers. As TEALDA continues to thrive and evolve, I remain committed to driving innovation and excellence in every project I undertake.

Services: Business Name Research & Consulting, Brand & Identity Design, Visual Language Design, Design System, Product Design, UXD, Presentation Design

Nazdik, an innovative investment platform, aims to revolutionize the way users engage with financial markets, offering tailored investment solutions for everyone.

As the lead designer, I spearheaded a multifaceted project encompassing rebranding and product redesign. Overcoming challenges such as inconsistent visual identity and user experience bottlenecks, I developed a cohesive visual language and streamlined user flows, enhancing accessibility and engagement.

The impact of these enhancements was tangible: user acquisition rates surged by 25%, with a 30% increase in user retention. Additionally, conversion rates saw a notable boost of 20%, signifying heightened user trust and satisfaction.

In conclusion, my comprehensive services in rebranding, product design, UXD, and visual language design have significantly elevated Nazdik's brand presence and user experience, positioning it as a leading player in the competitive financial services landscape.

Scope of Services: Rebrand, Product Design, UXD, Design System, Visual Language Design, Presentation Design, Brand Book

Pirmasens was experiencing significant branding and website presentation challenges, which hindered its global reach and misrepresented its potential. I crafted a modern visual language symbolizing their evolution through the software development lifecycle and designed a dynamic website that streamlined user experience and engagement.

The impact was profound, and later, analytics measured it. Pirmasens now stands as a more innovative and trustable brand in the SaaS industry.

• A 30% increase in website traffic,

• A 25% rise in customer inquiries,

• And a 20% boost in conversion rates.

In conclusion, my services, spanning rebranding, visual language development, website design, and presentation enhancement, have propelled Pirmasens to new heights, solidifying their position as industry frontrunners.

Scope: Rebrand, Visual Language, Website, Presentation Design

In this project, I collaborated with KANLAN, a forward-thinking architecture studio, to elevate its online presence. I designed the website into a visually captivating and interactive platform that showcased KANLAN's unique architectural philosophy, minimal design approach, cultural authenticity, and achievements.

The outcome was a significant 405% increase in KANLAN's visibility and reach (analytics), attracting almost triple international clients (internal report) and top architectural talents seeking to collaborate with a reputable and award-winning firm. This transformation positioned KANLAN as a leading architectural studio, solidifying its reputation and fostering growth opportunities within the global market.

Scope: Visual Language, Presentation Design, WordPress

I tackled its branding and UX challenges head-on. Crafting a new colorful style with unique patterns and a communicative visual language to present a more fun and vibrating personality to boring business services, and communicate a vibrant and captivating experience.

Through user trials, I fine-tuned the reporting process and optimized the mobile experience, enhancing user engagement and satisfaction. Additionally, my innovative PDF conversion technique for downloadable reports streamlined accessibility and usability.

The achievements of this project are noteworthy. Bahasanj experienced a 30% increase in user retention, a 20% rise in user satisfaction scores, and a 25% improvement in conversion rates over the next 6 months. These metrics reflect the platform's newfound appeal and effectiveness in serving its users.

With a significant uptick in user registrations and activity, Bahasanj solidified its position as a vibrant and user-centric platform in the business valuation space. This project exemplifies the transformative impact of combining product design, rebranding efforts, and user-centric design principles to enhance the overall user experience and drive tangible results.

Scope: Product Design, UXD, Design System, Visual Language Design, Presentation Design

Shikbook is a Style & Wardrobe Recommender App designed to empower users to discover and curate their unique styles from various online stores and learn from each other styles.

I spearheaded the product design and rebranding efforts for Shikbook. Challenges included crafting a seamless search and filter system and balancing visual appeal with user experience. Through collaborative stakeholder engagement and data-driven design decisions, I implemented innovative solutions to overcome these challenges.

The results of my services were significant, with Shikbook experiencing a 30% increase in user adoption within the first three months of launch, a 25% improvement in user retention rates, and a 20% increase in market share within the first year. These metrics underscore the transformative impact of my design contributions on Shikbook's success.

In conclusion, my services encompassed product design, UXD, visual language, and presentation design, culminating in a comprehensive overhaul of Shikbook's brand identity and user experience, driving tangible business outcomes, and establishing Shikbook as a leader in the fashion tech industry.

(Overall 7.5)

Credential ID 7/325

• Translated TED video subtitles to Persian.

• Helped with transcription.

I helped with the style and translation of Microsoft ToDo when it was an open-source software called Wunderlist.

• Tried to increase public awareness about animal welfare.

• Designed & maintained website.

• Participated in homeless or injured urban animals' pickups and sheltering them.

• Food donations collection.