Daniel Calderwood

Daniel Calderwood

Designer in New York

About

I'm a multidisciplinary designer available for full-time opportunities and freelance. Recent clients include Prophet, Codecademy, Verizon, The Third Place, Standard Issue, and Condé Nast. Previously a brand designer at Artsy, and a designer at Wolff Olins for organizations including Google and The Met.

Work Experience

2019 — 2022
Senior Designer at Freelance
Brooklyn, NY

Prophet (2023): identity development for a global client. Codecademy (2022–2023): lead design on projects including landing pages, brand campaigns, and learning content. Verizon (2021): supported the in-house agency as a senior designer on brand expression and environmental graphics. The Third Place (2021–2022): collaborated with the founders of a restaurant startup to create a new identity system, website, and brand materials. Standard Issue (2019–2021): print and identity design for studio’s clients. Them (2020): editorial visuals for Condé Nast’s queer publication.

2017 — 2019
New York, NY

Worked with product, editorial, and marketing teams to design, write, and art direct digital campaigns, branded content, print ads, landing pages, emails, photo shoots, and event collateral. Designed articles, features, and social posts for Artsy Editorial. Formalized collaborative processes with stakeholders across the business. Maintained and evolved the brand identity. Provided design support for Artsy leadership and art world partners.

2014 — 2017
New York, NY

Collaborated with designers, strategists, and client teams on branding projects. As a core designer on The Metropolitan Museum of Art rebrand, helped create a visual and verbal identity system, wrote and edited an internal guidelines site, and redesigned maps and print materials. Other projects included a loyalty program for Hyatt, retail signage for Google Fiber, a brand launch campaign for Grubhub, and design for Wolff Olins content and events.

Education

2021 — 2021
LinkedIn