Side Projects
DCAF's annual fundraiser has always been a party, but in 2024 the team went above and beyond, producing a music festival that spanned three days, three locations, featuring local musicians all in the name of funding safe and accessible women's healthcare. I helped develop the identity and marketing direction for this project: a dynamic fusion of artistic rebellion and celebratory energy. Drawing inspiration from the punk zines and protests of the 80s and 90s, this concept embodies the spirit of activism, fun, and empowerment while paying homage to the vibrant DC community.
In the wake of the 2022 Dobbs Supreme Court decision, I, like many others, felt a mix of anger, frustration, and helplessness. Harnessing this newfound, well... rage, I contacted over 50 women's health organizations and PACs, offering my skills and expertise—particularly in design—completely free of charge. Remarkably, only one organization responded: DC Abortion Fund (DCAF).
While I was thrilled to hear from them, they weren't just any organization for me. DCAF holds a special place in my heart as DC is the city I consider 'home.' Over the past two years, I've taken on a myriad of exciting projects for DCAF in addition to a complete rebrand.