As a team lead, spearheaded projects for a diverse clientele, including notable ones like Cymmetri and Summer. In addition to my role in product design, I've also led teams in other areas such as branding and social media marketing initiatives.

Designed and launched products for a wide array of esteemed clients, including industry leaders like Godrej, Glut, and WhiteCoats. Additionally, I've contributed to dynamic teams engaged in social media marketing and branding.

• Administered the entire product design life cycle, from wireframing and prototyping to final implementation, for Cymmetri, a leading IAM solutions provider in India.

• Managed four different teams, including Research, Design, Engineering, and Testing from Cymmetri, as well as two teams from BSE (more details about this in the case study).

• Created and documented a design system which resulted in a 30% increase in development speeds and a reduction in maintenance costs by 56%.

• Leveraged insights and user feedback to iteratively refine designs, resulting in enhanced user efficiency and usability.

• Project under NDA. Reach out to discuss viewing a detailed case study focused on one of the modules.

• Led the product experience for Summer, a restaurant POS solution, across web and mobile platforms.

• Identified critical pain points and areas for UX improvement through extensive user studies. Translated insights into intuitive information architectures and wireframe designs

• Established a design system "The Garnish" as we call it, with over 1000 components increasing product scalability by 40%.

• Created and documented end-to-end user flows covering 5000+ screens across all features. Detailed documentation aided cross-functional collaboration and future scalability

• The new product gained praise from all users and stands out from the rest of their competitors. Summer has acquired over 1000 new clients and has expanded to 3 new states.

Led the rebranding initiatives for Cymmetri, a leading IAM consultant to elevate their brand strategy, visual identity, and market positioning. This resulted in a 25% growth in brand recognition and a Net Promoter Score (NPS) of 60, demonstrating customer loyalty and advocacy.

Reimagined Godrej Properties' Storyteller, enhancing its interactive 360° visualization platform for immersive property tours leading to a 35% increase in user interaction.

Launched multiple online campaigns leading to an increase in new users, and hospital acquisition by 62% and 36% respectively.

Played a pivotal role in the visual design transformation of Foyr Neo, an interior design software, scaling the platform's reach, achieving over 1.5L active users globally.