Jorge A. Yerena

Jorge A. Yerena

Digital Designer in Mexico, He/Him

About

I’m a digital designer focused on visual and branding design.

Work Experience

2016 — 2022
Graphic Designer at Hermos, S. A. de C. V.
Mexico

• Advertising design for product sales online and printed.

• Design technical advertisements along with sellers, specific to their needs and products, making their jobs easier, and increasing their sales.

• Came up with more efficient catalogs facilitating an extra 10% for the salesperson's work when placing customer orders.

• Redesign the company's website with the IT department, focusing on the aesthetic appearance.

• The design of the product stands for the latest selling point in Irapuato, Guanajuato.

• Façade design for the Querétaro store.

• Product video editing for user manual courses.

• 10 Post designs for social media per week.

2015 — 2015
Professional Internships at Instituto Tecnológico de Celaya
Mexico

• Design more attractive brochures for the careers offered at the University, attracting 10% more new students.

• Conceptualization and execution of captivating billboard advertising campaigns for the University enrollment drive, resulting in a 20% increase in new student applications and a 15% rise in campus visits.

• Conceptualization and envision of the logo for the University anniversary.

2014 — 2015
Junior Designer at Proyecto DAM
Mexico

• Photo editing for websites.

• Design of the first stage of web pages.

• Corporate identity design.

Education

2011 — 2015
Ba in Digital Design at Universidad de Celaya
Mexico

Contact

LinkedIn
Behance
Figma
Twitter