Projects
Feed has an important role at Cookpad. How can we make it engaging so people will come back every day?
Work Experience
Led the complete redesign of the whole app to create more engaging and premium experience.
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Redesigned Home screen, increasing daily active users by 8%.
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Designed Premium Perks feature, boosting Premium subscribers by 96%.
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Overhauled billing management, reducing customer churn by 33%.
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Developed Accountless feature, enhancing Home screen engagement by 42%.
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Improved recipe editor, increasing completion rates by 52%.
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Revamped push notification logic, doubling comment replies.
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Led end-to-end design projects: Tips, Cookpad ID, Mention, Top of Mind.
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Streamlined design system for faster deployment.
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Mentored junior designers.
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Completed 30+ projects for clients in finance, travel, automotive, and more.
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Delivered user-centric designs meeting client objectives.
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Developed prototypes and websites using HTML, CSS, JavaScript, and React.
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Designed Toucan Pay mobile app and landing page, increasing GMV by 15% weekly.
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Created partner dashboards for efficient transaction management.
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Established visual identity, including logo, typography, and colour palette.
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Implemented user-centred design processes.
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Designed user interface for Evercam (now Marco Polo).
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Collaborated remotely with a US-based team.