The lifecycle of market relevance is subject to generational changes.
Management consultancies like McKinsey once thrived on Boomers trust. But as younger, skeptical minds rise to leadership positions, these firms are at risk of becoming obsolete. With the advent of AI, new and more efficient solutions are set to replace outdated models.
Two primary forces drive market shifts: generational mindset changes and technological innovations. When these align, the rate of change can escalate exponentially. For example, the younger generation's skepticism about traditional consultancy is amplified by AI-based decision-making tools. This confluence creates a fertile ground for rapid, transformative changes.
Act accordingly.