Quick update - I have some availability over the next few months for part-time consulting or collaboration opportunities in the AI/tech space. If you or anyone you know is working on an interesting project that could benefit from extra support, especially in product and go-to-market strategies, feel free to send me a message.
Generalist with diverse work experience in digital marketing, technology, and writing.
Contact
Projects
html.earth is a tiny site generator that converts Markdown input to HTML pages. It comes with a front matter editor, custom styling field, and import & export options. It previews content as you type. The tool also saves content directly in the browser (localStorage). It is useful for bloggers, technical writers, and those who prefer writing in Markdown format but need HTML for publishing.
Orma.zip is a personal project powered by Python (Telegram bot), MySQL (small db), and PHP (query and render). I set up a simple User ID checker so the bot only responds to me. I can send plain text or Markdown-formatted messages to the bot as status updates. The bot then saves the message content to my database. It also lets me add photos and edit or delete the entries via Telegram.
Work Experience
We are currently working on blogseo.ai.
I’m an ongoing technical contractor for an NYC-based multi-disciplinary design studio.
I was responsible for the community strategy, content marketing, content strategy, email outreach, and copy-writing for the product, website, and newsletter of EarlyBird (co-founded), HeyForm, and TinySnap.
Created the company website using WordPress and WooCommerce and developed several WordPress plugins. I also led the social media team and maintained the website content.
I was responsible for setting up dedicated servers, enabling cron jobs, and managing WordPress website migrations for North Route. I’ve optimized, migrated, and maintained sites such as citilinks-group.com, experiencetibet.org, dagen.ee, RelevantChinaJobs.com, aboutasia.nl, etc., on behalf of North Route.
I managed the company’s overseas digital strategy, outreach, and PR efforts. I also served as the webmaster for ugchain.org and related projects. In addition, I was responsible for translating and proofreading the content from Chinese to English as needed. I also actively worked on building and maintaining blockchain social communities.
I served as the leader of the IObit & IOtransfer SEO team and was responsible for managing the inbound marketing efforts for iobit.com. I implemented link-building campaigns aligned with our SEO goals and assisted in the development and execution of communication and content strategies through social communities that supported our SEO objectives. I regularly monitored and analyzed web analytics data and search results to evaluate the performance of our campaigns across major search channels. Through my efforts, I improved IObit’s product keyword rankings and increased overall traffic to the website.
I established an in-house digital marketing team with Shahan, and our efforts in SEO and social media resulted in a significant increase in sessions (54.97%) and page views (39.89%) from September 28, 2013, to February 28, 2014. Our inbound marketing activities also generated more inquiries and conversions/sales.
Worked on web projects based on PHP.
My responsibilities included developing and implementing SEO and social media strategies for clients and in-house projects. I implemented effective SEO strategies and tactics that were focused on increasing brand awareness and driving traffic to the brand and its products.
I managed off-page optimization work in accordance with current search engine best practices, including tasks such as writing articles, submitting to directories, social bookmarking, and creating blog content.
Volunteering
I initiated the technical SEO, local SEO, and inbound marketing strategy for Trycle, an e-learning platform in Kerala bootstrapped by Arun Chandran and the team.
Side Projects
A Python art gen that lives on Tumblr.
A Twitter and Tumblr bot that posts a random object from The Metropolitan Museum of Art.
Redesigned and managed the chengduliving.com as a developer, and I’m the social media curator of CL since 2018. We’ve shut down the forum platform in 2020.
wr8 lets you create a website in Notion with better SEO. It is a customized version of nextjs-notion-starter-kit, based on NotionX
An unofficial JSON REST API for BugGuide.net that lets you access the data-set of 40511 insects.
The word insight has become a cliched term in our modern vernacular. From entrepreneurs to marketing gurus, everyone seems to seek and share “insights” these days.
As a hobbyist developer with digital marketing background, PHP has been my go-to language for fast and sometimes hacky development since 2012.
My thoughts on Jean-Paul Sartre’s “Being and Nothingness.”
A homage to the dark and macabre world of Edgar Allan Poe, one of the masters of horror literature.
My thoughts on Kant' seminal work, “Critique of Pure Reason.”
An up-to-date overview of living in Chengdu as an expat.