Hey-o! I’m originally Juan, but I go by Johnnie (joh-nee). I was born and raised in Buenos Aires, Argentina, but moved to the US in 2019. Initially relocated to Washington DC, but then chased the heat and moved down to sunny Miami, FL with my wife Dani and our dog Honey-boo.

Previously I co-ran an agency called Cruz Barcelona for over a decade, based from Buenos Aires, working with a diverse set of clients, ranging within fashion, branding, advertising, illustration, sustainability, editorial, store design, web design and development.

For the last 4 years, I've been working as a brand designer in the Brand Studio, Web team and I collaborate closely with a variety of teams internally like Growth, Product Design, Lifecycle and Enterprise, designing & creating beautiful web experiences, advocating for accessible design and development, and evolving the brand with a bunch of amazing & talented folks.