Completely redesigned and revitalized the corporate website for the $PAWTH cryptocurrency, delivering a modern, empathetic, and visually striking platform. Initially engaged for comprehensive business consulting, we seamlessly transitioned into a full-scale redesign project.

Leveraging the currency's unique value proposition of charitable contributions to animal welfare, we crafted a design that not only strengthened the currency's brand image but also modernized its overall vibe. By placing a strategic emphasis on showcasing rescued animals, we created an emotionally resonant and impactful user experience.

The result is a website that not only meets business objectives but also effectively communicates the project's core values, significantly enhancing user engagement and emotional connection with the brand.

Developed and deployed a high-converting pitch deck and landing page for a prestigious Swedish crypto advisory firm, whose clientele includes Y Combinator startups.

Despite strict NDA constraints, we delivered a powerful marketing toolkit that significantly boosted their online presence. By creating a concise yet compelling pitch deck and an optimized landing page for paid traffic, we achieved a remarkable 58% increase in conversion rates.

Rapidly developed and continue to support, refine, and enhance a Telegram web API tapper application with a mind-blowing visual style. Created the app from scratch and maintain it independently. Within the first month of launch, with minimal marketing expenditure, the app attracted 250,000 users. Currently preparing to launch an L2 Chain for developing new applications within this project framework.

In just two weeks, we designed a full-fledged investment platform for Cybro.io, featuring Vaults where users could invest USDT funds from various networks under different APY indicators. By combining the profitability calculator and deposit/withdraw functionality into a single, user-friendly widget, we streamlined the user experience and delivered a visually appealing, functional, and user-centric platform that met both business objectives and user needs within an impressively short timeframe.

Developed a visually striking landing page for Ante's gambling app, steering clear of generic stock photos. Leveraged Midjourney to create captivating visuals that highlight the app's characters in a unique and engaging way.

Incorporated lightmorphism to give the first screen an immersive, cinematic feel reminiscent of a jungle casino film.

The result is a compelling user experience that draws visitors into the app's world from the moment they arrive.

Collaborated with Rockethub, a gambling platform featuring skins from popular video games like CS:GO, Rust, and Dota, owned by an incredibly energetic individual.

Conducted a complete redesign of the platform while optimizing the UX. Developed new flows from scratch, such as multimodal games with 4, 5, or 6 lootboxes in a single line. Assisted the owner, Martinez, in defining the brand identity, which evolved throughout the process.

Created numerous images using Midjourney and designed a chat system and rewards mechanics for user activity on the platform.

Developed a simple and elegant wallet for the Munzen holding ecosystem, which I mentioned earlier. Designed and created UI for all basic mechanics, added NFT management, and successfully launched the project.

The world's leading company in translations and localizations for iGaming, esports, and gambling projects. We created a large corporate website with numerous clever ideas, such as a dollhouse featuring company departments on the main page, numerous micro-interactions and animations, unique department pages, an unusual and memorable UX, and an even more memorable and vibrant UI.

Almost the entire design studio team worked on this project.

A web app for exchanging cryptocurrencies from different blockchains using Bridge technology.

An interesting project with a significant UX component and creative solutions.

Although it never launched, we designed the entire UX, including user flows for balance replenishment, multi-bridge and multi-blockchain swaps, contextual currency search, and more.

Collaborated with a startup to redesign their platform based on metrics, indicators, and local research. Conducted a thorough audit to identify areas for improvement, redesigning core service pages, revamping the filter system, navigation, and client request form. The startup focuses on booking and organizing corporate retreats for large companies. A unique challenge was tailoring the design to an older demographic.

Created UX prototypes, designed custom icons for all service sections (similar to Airbnb), developed a new UI design concept, and provided valuable recommendations for the brand's future use of the design.

Transformed Cedro's existing concept for a crypto lending platform into a fully redesigned product. Collaborated with the founders to evolve their initial ideas and create a user experience that prioritizes intuitive navigation and seamless interactions.

The redesigned app makes handling investments and loans simple and enjoyable, showcasing the power of user-centric design in the crypto space.

Revitalized Rollabit's gambling platform with a vibrant, engaging design. Introduced bright, acid-colored highlights and smooth, rounded edges to create a visually appealing interface that encourages user interaction.

Prioritized both aesthetics and usability, ensuring that the platform is not only stunning but also fun and intuitive to use.

This project demonstrates the impact of combining visual appeal with user-focused design principles.

Overhauled XYRO's crypto platform, introducing a wide range of games from classic favorites to unique originals.

Developed quirky animal mascots for each game using Midjourney, adding a playful and memorable touch to the platform's visuals. Crafted immersive interfaces with lively animations that celebrate every win. Built the platform from the ground up, focusing on UX and UI to ensure smooth, enjoyable interactions throughout.

Incorporated sleek vector illustrations and a distinctive logo to create a cohesive, exciting user experience.

Launched quv.io's landing page, iterating from the MVP to the final release. Created a clean, welcoming design that embodies the simplicity and user-friendliness of the crypto wallet. Focused on making visitors feel at home, establishing quv.io as the most accessible and inviting option in the market.

Designed an innovative pitch deck for Retinica, combining familiar elements with fresh, engaging visuals.

Developed a graphic system that effectively communicates the high-end nature of the company's medical service. Translated complex data into easily digestible insights, creating a compelling narrative that showcases Retinica's vision and execution capabilities.

Built Münzen's vendor app from scratch, starting with user flows and simple UX prototypes to ensure a smooth, intuitive experience. Conducted thorough testing and optimization to refine the app's usability. Developed a sleek, modern design that aligns with the Münzen brand, and translated it into a pixel-perfect UI. Optimized the app for web, resulting in a polished, user-friendly product that streamlines vendor interactions.

Redefined the online poker experience with Poker DAO, creating a warm, inviting atmosphere through a minimalist design approach. Utilized a calming color palette of soft purples and deep charcoals to differentiate the platform from traditional gaming portals. Crafted an intuitive, immersive user interface with engaging visuals and thoughtful layouts to elevate the gaming experience.

The result is a beautiful, user-centric poker platform that sets a new standard for online gaming.

Collaborated with lead designer Masha Melnikova to create a pitch deck that stands out in the NFT space.

Opted for a dark theme to make NFT colors pop and incorporated a mix of design styles, including UI, Swiss, and Neo-brutalism, to keep viewers engaged. Selected Helvetica Neue for its on-screen readability and sharp appearance.

The final design showcases the potential of blending styles while staying true to the essence of NFTs.

Redesigned the Near Pay Widget for Münzen, focusing on user-friendliness and visual appeal. Implemented a dynamic 'Vibrancy' background that adapts to different contexts and optimized the layout for improved brand recognition. Streamlined the payment process and ensured a consistent, intuitive experience across screen sizes.

The redesigned widget provides a seamless, enjoyable gateway to crypto transactions.

Created an attractive and functional website for the Promobile team to complement their analytics platform. The site showcases the company's team, services, and offerings while compellingly explaining why everyone should eagerly await the release of their incredible platform.

Crafted a visually stunning and vibrant wallet with innovative usage scenarios and functionality. Implemented features such as the ability to pay for regular subscriptions using a custodial wallet with an on-ramp.

A startup with a web application that aids in the analytics and management of advertising campaigns related to sports teams, players, and clubs. Users can select the most profitable investments for their advertising campaigns and formats, such as jersey advertising or home arena advertising, using tables filtered by various sports.

This was the first Pixpowder project I led as an invited art director. We designed the entire UX and UI of the platform, developing flows for filtering, budget selection, user data input, result output, registration, and more.

The result was vibrant and sporty, and I'm pleased with the outcome.

A widget project by Denis Balon for testing marketing hypotheses and creating embeddable polls on any website.

Despite its simplicity, we implemented several clever UX and UI micro-solutions, created dark and light themes using tokens, and designed a smooth, optimized UX.

The project's standout features were the speed of design development and the optimized, smooth release.

One of the few NDA projects mentioned here, It's is a service that collects and analyzes big data on urban communications and infrastructure at the level of individual buildings, streets, districts, cities, and even entire regions. It provides insights into popular products in specific areas, credit usage, road traffic, utility payments, and more.

Pixpowder designed the entire client and administrative interface from a UX perspective, prototyped and optimized user flows, created the UI, graphics, and metrics, and developed responsive versions for web and mobile use.

This challenging project was one of the most extensive in my career.

Developed a pitch deck for a metaverse project featuring a full-fledged city with apartments, suburbs, parks, office centers, and more.

While the project was relatively straightforward, the pitch deck helped the client raise nearly a million dollars in the first round of investment.

Focused on effectively packaging the project's value proposition, clearly presenting the roadmap, and refining the business positioning to ensure the unique selling point was concise, clear, accessible, and relatable to the target audience.

Streamlined Tokapi's NFT marketplace by revamping the checkout flow and optimizing navigation elements. Despite budget constraints, the targeted improvements led to a 39% increase in repeat purchases, demonstrating the significant impact of strategic UX enhancements.

Created a visually stunning launchpad for Meadow, overcoming limited client input and the absence of brand guidelines. Trusted instincts and creative expertise to design one of the most attractive launchpads in the web3 space, prioritizing flexibility and innovation in the MVP development process.

Developed Horizon's launchpad with a limited budget, delivering a functional and efficient platform that meets the client's needs.

Designed a comprehensive, large-scale analytics platform for app marketing and promotion. Collaborated with the Pixpowder team to create a feature-rich solution, including extensive analytics, toggles, metrics, reports, asynchronous campaign launches, multi-language support, a custom design system, and a dark theme.

Worked closely with the development team to ensure accurate implementation and optimal performance.

Transformed a challenging project with rough user flows into a successful, user-friendly app. Radically optimized the UX through iterative design and collaborated with the client on the concept, UI, and states.

Assisted with the app's launch, email campaigns, and ongoing design support, contributing to its continued growth and success.

Developed a highly customizable acquiring for Coin Pipe that automatically adapts its appearance based on the connected vendor's website. Implemented a dynamic system that pulls assets from the vendor's site to generate a fully branded look and feel on the fly.

This innovative approach enhances the user experience by creating a seamless, tailored wallet interface for each vendor.

Designed a warm, inviting landing page for Coin Pipe that breaks away from the complexity often associated with crypto platforms. Employed a story-led design with calming visuals to guide users through the Coin Pipe experience, fostering a friendly, accessible introduction to the crypto space.

Crafted a small corporate website for Münzen, striking a balance between a strict aesthetic and signature design elements. Incorporated engaging illustrations, a memorable UI, and subtle design metaphors to create a unique and captivating online presence.

This website served as the foundation for the development of the broader Münzen brand identity.

Developed a sophisticated corporate website for iRest, a Dubai-based real estate and capital management firm.

Incorporated impressive effects, video headers, and an understated luxury aesthetic to showcase iRest's unique services.

Prioritized a seamless user experience while highlighting the firm's expertise in Dubai real estate and financial management, striking a balance between functionality and exclusivity.

Designed the user experience and interface for EZ Wallet, a platform that seamlessly converts cash into crypto, in collaboration with Only Fans.

Created a simple, enjoyable user journey that aligns with the partnership's spirit, incorporating thoughtful details and intuitive design elements throughout the platform.

Reimagined the Faeng website, transforming it into an immersive, adventurous experience.

Collaborated with designer Masha Melnikova to create striking visuals using Midjourney and incorporated lightmorphism for added depth and impact.

The redesigned website takes users on a captivating journey through data and mountain landscapes, featuring an animated night sky that serves as a memorable focal point.

Another book publisher with whom we worked extensively on numerous releases. Developed brand identities for subsidiary publishers Inspiria and Audrey, designed the Inspiria launch website, created dozens of book trailers for important releases, and developed design guidelines for the publisher's Instagram content and other branches.

Russia's largest book publisher at the time. Collaborated through my design studio to create dozens of book trailers for significant releases, assist with website metric analysis, and develop the complete corporate identity and design production for the "What to Read Next" (CCD) online festival for its first two years. This annual event, organized in partnership with VK.COM and other business leaders in Russia, was groundbreaking in many ways, with a live online audience of 500,000 people.

Worked with this top-20 federal bank in Russia through my design studio, Lunapark. Developed a simple online banking system, managed print and advertising materials, analyzed website metrics, and optimized design processes for digital and print advertising products. Created a year-long anniversary design for the bank's 25th anniversary and several important special projects.

The second NDA project, working with the well-known Russian tech giant. My studio created special projects for a marketplace catering to foreign brands, developing advertising campaign concepts, designing materials, and ensuring compliance with the marketplace's guidelines. While not particularly groundbreaking, collaborating with such a large company is a rare opportunity for young studios.

Led an outsourced team that performed local UX optimizations and created a UI kit for the service's design system. Our tasks included analyzing user research data to implement interface improvements and editing non-critical components of the service's design system.

Joining Pixpowder as an experienced art director, I found an exceptional product design studio and the best team I've ever worked with. In this supportive and inspiring environment, I not only forged genuine friendships but also co-created a thriving studio from scratch.

I developed numerous processes at both macro and micro levels, and contributed to over 50 projects.

Co-founding Lunapark, a design studio built from the ground up, I gained comprehensive experience in all aspects of the design and project management process. Our diverse clientele ranged from small businesses to large corporations, including Severgazbank, EKSMO, Yandex, VK, and Wargaming. I'm happy to provide a separate presentation detailing our projects upon request.

Starting as a senior designer and advancing to the role of creative director, I spearheaded numerous projects at Artonica. I developed my leadership skills, managing creative teams, engaging with clients at all levels, and presenting products effectively.

Our client roster included prestigious brands such as Suzuki, VK, Haval, Efes, and Sony.

I turned a unique opportunity into a thriving venture when I convinced a popular VK community admin to fund my idea for an online magazine. Assembling a talented team, I launched LOOK3, effectively monetizing it through advertising and special projects.

Joining Plusmedia as a designer for two massive web projects, gorko.ru and svadba-msk, I quickly realized the complexity of the challenge ahead. Rising to the occasion, I rapidly acquired new skills and adapted to the fast-paced environment, delivering successful results.

Transitioning to an in-house designer role at ArtCream, a pioneering web design company known for its cutting-edge work, I collaborated closely with clients on website design and iterative improvements. This experience sharpened my client communication and project management abilities.

As a freelancer, I experienced the full spectrum of challenges: endless revisions, non-payments, and occasional chaos.

Working primarily through freelance marketplaces, I honed my skills in graphic design, copywriting, and content management, tackling a diverse range of projects.