Work Experience
Backed by a16z. Building the first version of product and brand.
Leading the design of creation tools. Winner of the Apple Design Award in 2023.
Leading efforts across core consumer facing products.
Bakken & Bæck is a digital product studio with offices in Oslo, Amsterdam, Bonn, and London. In 2020, Fast Company named it one of the world's most innovative companies.
I founded the London office, growing and looking after the team. I also led the design of products across iOS, Android, and Web.
Part of the founding team at Farewill, a company focused on building digital tools to help people deal with death. I helped build the product, brand, and team from day one.
Designed Facebook Lite, Facebook Commerce, and the foundations of facebook.design.
Supported the launch of Mailbox across iOS and Android. Designed the onboarding experience for the mobile apps.
Projects
We recently launched a redesign of the Shop app, featuring a handful of native transitions, and new ways for merchants to show off their brand.
Backed by a16z. Taking product and brand from 0 to 1.
Led a re-design of the Universe editor experience. Winner of the 2023 Apple Design Award.
I founded the London office for BB, growing it to 12 lovely people and managing a refurbishment with my favourite architects.
Founding designer at Farewill, where I led product and brand for the UK's first online will writing service. The company raised over £1 billion for charity and was acquired in 2024.
Early versions of commerce tooling within Facebook and Instagram