Georgina Bird
Georgina Bird

Building Hatch from scratch

I landed at Hatch on day 1 to design & build our MVP as our first product/design hire. I worked with a small but mighty cross-functional team of engineers, org psychs & data scientists to validate a new data driven approach to hiring - connecting candidates & teams based on authentic fit.

Hatch's first journey map in Adam's (co-founder) kitchen

As our product footprint grew, I went from founding product designer to Head of Product & Design - growing an expert team & owning the roadmap from definition to execution.

Growing beyond students in our new fancy office
Automating our MVP candidate matching operations

Hatch has since connected a community of 20k+ candidates with hundreds of top employers for meaningful work experiences. These are some of my notable achievements building Hatch from scratch:

  • Product leadership: I navigated complex business & market environments to evolve & constantly communicate an inspiring product vision to steer the team forward with conviction & unwavering focus on who we are building for.

  • Product team building: I lead the establishment of a high performing, cohesive & joyful product team & culture, that attracted truly top talent, & even better humans. Our output expertly balanced UX quality with a startup pace.

  • Design direction: I established and stewarded an accessible & honest brand direction, and design system - that enabled us to move quickly, with consistency - while differentiating with a helpful, "Hatchy" tone & presence.

  • Human centred at the core: I fostered human centred, design thinking practices across functions - bringing customer context & voice to strategy & product execution. I established always on customer discovery & feedback mechanisms across product, sales & customer success.

  • Always be executing: I lead product team delivery against the roadmap week to week stewarding our rituals, unblocking the team, & leading by example executing high quality, end to end user experiences.

Candidate review powered by Hatch assessment

See what we built together

In addition to having had the unique opportunity to build & lead a team of empathetic, smart and incredibly skilled people — I’m incredibly proud of the impact our mission has provided to our customers, specifically young people:

  • We built a jobs marketplace that connects thousands of early career candidates to jobs at Australia’s best employers (Westpac, Atlassian, Spotify) — creating new inroads to high-value digital careers for the next generation.

  • Developed an innovative tech-based labour hire platform that generated over $20m gross revenue with a team of less than 10 people

  • Rapidly repurposed existing technology and infrastructure to help businesses hire 1,000’s of out of work people during the height of COVID-19

  • Built a candidate-centric jobs marketplace which takes a modern, data-led approach to recruitment in reducing bias — helping candidates find work with greater alignment to their individual strengths, values & interests

Going to the moon with COVID labour exchange chaos
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