About
Design + code, vision + details. Wonder, whitespace, fingerspitzengefühl.
Contact
Work Experience
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Led design and frontend of "Portrait", a flagship image generation AI product
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Part of a small team that enhanced and maintained "Portrait AI" toward explosive growth: 0 to 455k users in 9 months
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Hired 4 team mates across the Engineering and Design teams
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Introduced new features and iterated existing features across "Portrait AI" in response to research and analytics
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Introduced the “Shape Up method” to the product team
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Championed move to Linear for task management, establishing a single source of truth for engineering work
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Led the development of Cleared from initial commit through to its sale.
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Effectively communicated and translated founder-led ideas into technical requirements for the development team and to external providers
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Created a marketing website to funnel customers to a personalised allergy care system based on initial brand guidelines and website designs
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Created a web app to determine a customer’s allergy eligibility and provide monthly pharmaceutical care using a questionnaire and algorithm, integrated with a custom Stripe checkout
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Successfully hired and onboarded six team members, including the Engineering manager
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Configured door-to-door drop shipping with external providers via the customer database
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Ensured the web application and customer databases complied with HIPPA security standards
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Integrated customer re-engagement systems such as drip email campaigns
Web design & dev consultancy for health, fashion, lifestyle brands and agencies across Australia
My past life as a graphic/interface designer in the bush of ghosts
Side Projects
Quickly respond to questions buried in text by choosing what’s important and removing the rest
Writing
Education
Second cohort participant. Fantastic to be part of the initial "scene" around digital note-taking.