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UX Designer

SL2College (Guarantee) Limited is a global community that provides free advice and guidance to Sri Lankan students.

Facilitator & Creative Designer

Vice President: ­Public Relations & Marketing for Global Village Summer '16

I held the pivotal role as the sole designer, shaping the design direction for one of Sweden's leading Restaurant tech providers.

Developed 25+ features across multiple platforms, including a [tablet-based Kitchen Display System](https://www.ashan.design/kds) adopted by 28% of customers in 2 weeks, boosting efficiency by 38%. [Redesigned a web-based food ordering platform](https://www.ashan.design/aow), improving UX and enabling white-label support, resulting in a 51% increase in customer conversion.

Played a key role in the designer team by initiating internal processes to foster best practices, providing mentorship to junior designers, and implementing strategic actions to bridge the gap between designers and engineers. Also served as a design facilitator.

Senior UX Designer

Associate UX Engineer

I started as an Associate UX Designer and progressed to the role of Senior UX Designer.\
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Throughout my journey, I have been an active contributor to a diverse array of B2C, B2B, and SaaS projects, consistently emphasising user-centric design approaches within agile-driven environments.

Played a key role in enhancing the company's flagship product line through contributions to 5+ tailored projects/brands within the travel domain.

I spearheaded various impactful projects, including the sole design of a [Collaborative Tour Planning App](https://www.ashan.design/trip) and a B2B booking agent platform (TravelBox SURF). Additionally, I led the design of a tablet-based POS system for Retailers & Restaurants (Ekotab), a healthcare app simplifying doctor consultations (Medicare, Medicare Plus), a web-based Online Learning Platform (Cloud Campus SLR), and an internal HR management tool (Kriyo).\
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Played a crucial role in championing and implementing user experience practices across company-wide projects, collaborating closely with the lead designer from the early stages.

Ashan Ginige

2023