Zoe Cheung

Zoe Cheung

Product Designer in London, United Kingdom, She/her

About

Highly skilled UX Designer with 5 years of experience in designing user-centered digital products. Proficient in conducting user research, creating wireframes, prototypes, and high-fidelity designs, and collaborating with cross-functional teams to deliver seamless user experiences. Strong focus on user testing, design thinking, and accessibility to enhance user satisfaction and drive business success.

Work Experience

2023 — Now
Aldershot, United kingdom
  • Led UX design for a SaaS airport operations management tool, improving usability and increasing satisfaction improvement by 43%.

  • Conducted user research through interviews, surveys, and usability testing, gathering valuable insights that drove design decisions.

  • Collaborated with product managers, developers, and stakeholders to ensure designs were aligned with business goals, reducing functional issues by 24% and user experience debt by 25%.

2021 — 2022
London, United Kingdom
  • Led the design solution for Singapore’s Ministry of Health, worked with developers to implement responsive designs across devices, maintaining brand consistency and ensuring scalability.

  • Facilitated design workshops with stakeholders to gather feedback and iterate on designs.

2021 — 2021
Hong Kong, Hong Kong
  • Collaborated with cross-functional teams on diverse public and private sector projects, encompassing e-commerce platforms, and fin-tech systems.

  • Designed and optimised user interfaces for mobile and web applications to ensure consistency and improve user satisfaction.

2019 — 2020
Hong Kong, Hong Kong
  • Developed low and high-fidelity wireframes, prototypes, and interactive mock-ups using Figma and Adobe XD to communicate design concepts.

  • Ensured accessibility compliance (WCAG 2.1) for all designs, enhancing user experience for all users.

Certifications

2023

Agile Meets Design Thinking an online non-credit course authorized by University of Virginia and offered through Coursera

2023

Foundations of Project Management an online non-credit course authorized by Google and offered through Coursera