Achievements

Business growth & revenue

• Scaled revenue to $2M through multi-channel marketing strategy

• Generated $635,000 in email marketing revenue with 60% open rates

• Executed 5 day, $160,000 Black Friday campaign with 967% ROI ($15K investment)

• Achieved conversion rate of 1 sale ($2,600) per 1,200 website visitors

Partnerships & business development

• Developed recruitment partnership model generating $200K in revenue over 2 years

• Achieved 40% partnership close rate through community-driven social proof strategy

• Created unique partnership model with Google combining bootcamps, hackathons, and recruitment

• Maintained 2-year average partnership retention rate with Fortune 500 companies

• Secured and managed up to 3 major partnerships simultaneously per month

Product & user metrics

• Built 3 profitable bootcamps from concept to market

• Achieved 90% student retention rate across 1,200 active users

• Reduced product development cycle to 2 months

• Secured 200+ graduate placements at major tech companies

Marketing & growth

• Reduced customer acquisition cost from $960 to $416.67 through UGC campaigns

• Achieved 85% organic traffic through social and email marketing

• Maintained 85/15 organic/paid traffic split through content strategy

• Managed $40,000 annual paid advertising budget with positive ROI

Operational leadership

• Led 12-person cross-functional product team across US and UK markets

• Managed $60K monthly operational budget

• Built sustainable growth engine across US and UK markets

• Implemented multi-channel attribution model for accurate ROI tracking

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