Building a design team on a mission to get musicians paid what they deserve.

Redefined the first mile and core experience of CLARK’s smart insurance wallet. Informed by insights from usage and qualitative data, I designed experiments and vision prototypes in close collaboration with Product and Engineering leads, leading to increased retention and a positive impact on sales

Piloted Continuous Discovery Habits and introduced tailored variants of Design Sprints among other formats, fostering a collaborative and customer-centric culture across our squads.

Lead visual redesign efforts that resulted in sponsorship for a dedicated Design System team, which I helped to set up and staff.

Hiring and managing a team of senior and junior designers on an interim basis through-out CLARK’s growth to become an international company, reporting directly to the CPO.

Lead the pivot of our Bitcoin micro investing app to become a savings product that democratizes access to high interest rates with DeFi for everyone. Repositioning resulted in substantial growth in assets under management and enabled a sustainable business model.

Previously a client, I’ve joined to design and roll out a system of white-label apps and tooling used by major festivals.

Ran a product development consultancy. Clients across the music industry. Focused team of 6 engineers and designers.

Got to redesign Twitter’s logged-out homepage (twitter.com). Rolled out worldwide and fundamentally still live.
Designed Drag&Drop for Twitter on iPad. Contributed to the Design System.

Built the product team and launched our first app (featured on App Store). Redesigned the website as we grew to 1+ million visitors. Major brand partnerships. Internal tooling.

Design and front-end development of filtering interfaces for real-time social media data.