lera_bul
🧑‍🎨

lera_bul

Product designer, UX/UI designer in Cyprus, She

Looking for job

2 months ago

About

Hi! I'm a Product Designer with over 5 years of experience crafting intuitive user experiences for fintech, education, communication, and e-commerce apps across mobile and web platforms.

Side Projects

2024
  • Developed the platform's visual identity and cohesive brand style.

  • Designed a responsive SaaS platform, creating user flows, prototypes, and a scalable design system.

Work Experience

2023 — 2024
Cyprus

Worked on two major projects: Portal, an internal CRM for employees, and Zenik, a deal management service for the insurance sector.

  • For Portal, redesigned the interface and optimized workflows, increasing employee task efficiency by 25%.

  • For Zenik, improved the user experience and streamlined the deal management process, reducing the average time to complete insurance transactions by 20%.

2021 — 2023
Cyprus
  • SpatialChat was awarded Product of the Day (#1) and Product of the Week (#2) in 2023.

  • Achieved a 15% increase in Average Order Value (AOV) and Monthly Active Users (MAU) while reducing negative feedback through targeted improvements and customer satisfaction initiatives.

  • Developed a unified design system with over 50 reusable components, reducing design delivery time by 30% and ensuring visual consistency across the product.

2021 — 2023
remotely

Reviewed students' homework, providing feedback to support their growth in UX/UI design. Mentored students, helping them overcome challenges and develop professional skills.

2019 — 2021
UX/UI designer at International Financial Community
St. Petrsburg
  • Worked with a team of three designers to enhance the product card and redesign the checkout flow, achieving a 10% increase in retention, a 17% growth in MAU, and a 12% rise in AOV.

  • Conducted user research through interviews, surveys, and UX testing to understand user needs, leveraging Yandex.Metrica to analyze behavior and optimize the product.

  • Improved the design system for greater efficiency and UI consistency, while redesigning key areas like the checkout, personal account, and homepage to enhance navigation and satisfaction.