Muhammad Usman Fiaz

Muhammad Usman Fiaz

Product Designer in Islamabad,Pakistan, He/him

Open to remote oppertunities

2 years ago


Three years in designing product experiences for consumer and corporate sectors, creating brand identity design & strategies for businesses.

Work Experience

2022 — 2022
South Holland
  • 125% increase in users by solving all user flow and layout challenges based on functional requirements.
  • 45% decrease in average bounce rate by conducting competitive analysis to understand the targetted market and audience.
  • Ideated, produced, and presented project deliverables such as user flows, wireframes, and concept designs
2022 — 2022
Anthem, Arizona
  • Created dashboard designs that are used by 5,000+ creative agencies to keep track of schedules, and tasks.
  • Developed a variety of design solutions that would visually communicate the functionality with consistency.
2021 — 2022
Toronto, Ontario, Canada
  • Designed dashboards to monitor real-time CCTV analytics using AI models.
  • Designed a mobile app for emergency event responses.
  • Introduced beta testing to the company's UX culture.
2021 — 2021
Product Designer at Sift Interactive
  • Achieved 40% improvement in low engagement and slow community growth by conducting user interviews to understand and solve users’ pain points.
  • Collaborated with the cross-platform team to ensure the organization’s OKRs are met.
2021 — 2021
Product Designer at Devgym
  • Designed mobile and web-based LMS applications.
  • Developed user stories to help project managers communicate design requirements.
2020 — 2020
Brand Identity Designer at Trafin
  • Designed and developed a corporate identity which helped to establish a brand reputation.
  • Created a set of supporting visual guidelines pertaining to the color and typography to ensure platform-wide brand consistency.
  • Helped to successfully secure initial investment by collaborating with the marketing team to develop launch strategy and design content.
2018 — 2019
Brand Identity Designer at Freelance
  • Created complete branding solutions for a wide range of clients
  • Contributed to creating, organizing, and distributing project style guides, pattern libraries, and asset repositories.
  • Developed design guidelines for in-house teams.
  • Created business strategies to help companies achieve business goals
2018 — 2018
  • Designed the launch campaign of a company.
  • Created online and printed advertising pieces.
  • Crafted digital menus for restaurants


  • Produced and directed a series based documentary
  • Documentary created great awareness about the struggles of labors
  • Featured by top magazines like Mashion


2020 — 2020
President at IDEA COMSATS
Islamabad, Pakistan
  • Played a decisive role in restructuring the organization during the pandemic.
  • Remotely led multiple teams, consisting of 130+ students.
  • Conducted 60+ events, to empower individuals against ongoing global financial and mental health crises.
  • Grew as the most functional student-led organization in the country during the pandemic year through dozens of global activities.
2018 — 2019
Graphic Design Team Head at IDEA COMSATS
Islamabad, Pakistan
  • Spearheaded the development of design culture in the organization by leading the design team.
  • Provided creative directions, conducted design workshops, and seminars, and mentored 70+ designers.
2017 — 2019
Career Counselor at YES
  • Conducted career counseling seminars in remote areas of Pakistan
  • Delivered motivational speeches at various schools in remote areas
  • Mentored primary teachers to effectively teach young students
  • Helped students to secure admission at various universities across the country


2017 — 2022
Bachelor of Computer Science at COMSATS University Islamabad
Islamabad, Pakistan