About
A designer with a process focused on curiosity and exploratory ideation. Experience in pushing brands forward through creative strategy, brand identity, and client-first experiences.
Work Experience
Working with clients such as Netflix, Coinbase, Base, and other tech-related companies. I focus on building design systems, creating brand collateral, and developing brand campaigns, all while collaborating closely with teams of various sizes.
Defined art direction for clients through visual themes and mediums, designed brand presentations, created graphic systems (logo, typography, illustration, photography), developed atomically designed systems for websites and digital products, and contributed to diverse commercial projects with innovative creative strategies.
I led marketing initiatives, managed client relations and projects, built teams, developed internal creative processes, defined brand standards, and directed graphic systems for print and digital campaigns, while guiding clients through comprehensive digital processes and ensuring consistent brand representation.