Our goal is to make every vehicle in the world continuously safer and smarter.

We do this by building tools for engineers who work at top automotive and autonomy companies (eg. Toyota, GM, Motional, Kodiak) to help them develop and test the safety of their vehicles.

It’s our role as Product Designers at Applied to understand the deeply complex workflows of our users—software engineers who develop autonomous vehicles (AVs).

We talked to our friends at Figma about some of these challenges and our approach to solve them:

Here are some examples of how autonomous vehicle engineers use Applied's software:

• “If the safety driver hadn’t taken control, would our truck have been able to avoid an accident?”

• “Are the road lanes and stop signs in our maps located correctly and up to date with the real world?”

• “How does rain interfere with our car’s ability to accurately identify other vehicles around it?”

And a few screenshots from across our products:

To get a better understanding, you can also read our highly technical and in-depth explanation of how we help our users discover errors in their vehicle before they cause real-world problems:

How Good Design Can Prevent Autonomous Vehicle Accidents Before They Happen

Brand design

For brand design, we cover a broad spectrum of work: our identity, website, events, conferences, marketing collateral across print and web, and of course, video.

Here's a collection of our brand work:

We're a small, tight knit team of designers with diverse backgrounds. Our team members come from CMU, CCA, and Berkeley, with previous experiences at Tesla, Meta, Lucid Motors, and LinkedIn. These are our team goals:

Product design: Design the AV industry’s most effective tools that feel modern and users love.

Brand design: Build an elegant brand that distills complexity and sets iconic trends.

Team culture: Grow a constructive design culture that yields novel output and accelerated growth.

Here's a shot outside our Mountain View, CA office ☀️

We have multiple open roles on our team that we encourage you to apply through our careers page.

To learn how we think about design at Applied, read through our blog posts!

Brand design:

• Inside the Process: Creating a New Brand for Applied Intuition

• From a Block of Clay to a City: Designing the Second Iteration of Applied’s Brand Language

• Glass and Color: Designing the Fourth Iteration of Applied’s Brand Language

Product Design:

• How Good Design Can Prevent Autonomous Vehicle Accidents Before They Happen