Ada Smith

Ada Smith

Digital Designer in London, She/her

About

A creative, strategy-driven digital designer based in London with a background in digital luxury and eCommerce, as well as a love of art, electronic music, and the "club sphere."

Contact

Portfolio
LinkedIn

Features

2024

A specialist wallcoverings company, we sought to modernise the their digital presence, introducing bespoke elements and motifs that would help the brand’s eCommerce success.

2024
Plaster Magazine - Case Study

Plaster‘s digital platform launched in 2023, offering a dynamic mix of features, interviews, reviews and guides, focusing on art and its intersections with fashion, music, film and beyond.

2024
ANGLE plc - Case Study

ANGLE plc is a leading medical diagnostics company that specialises in liquid biopsy technology, with a mission to transform cancer treatment through non-invasive diagnostics.

2024
Jacob Hughes - Case Study

Jacob Hughes is a film maker, and musician.

2024
The Artist Room - Case Study

Launched in 2021, The Artist Room is a Soho-based art gallery specialises in artworks and objects from twentieth-century and contemporary art, exhibiting works in dialogue within the context of a curated exhibition.

Work Experience

2016 — Now
Freelance at STUDIO ADA
London
  • Creating marketing collateral such as posters and social media assets for music events and shows in London and Stockholm.

  • Working with independent musical artists designing record covers inspired by the off-kilter typographic and contemporary graphic art scenes of past and present.

2022 — 2024
London
  • Engaged with clients to conduct business and user research during the discovery phase.

  • Creating research driven wireframes and translating logic into forward thinking interface design.

  • Collaborated with stakeholders, developers, and project managers to develop cost-effective digital solutions.

  • Ensured alignment of projects with WCAG 2.1 standards from end to end and retainer.

2017 — 2022
London
  • Designed user interfaces and experiences, from wireframing to final interface creation, for luxury hospitality brands.

  • Presented design concepts to key stakeholders and led various design projects in collaboration with digital account managers.

  • Introduced Figma and Protopie to the team, enabling enhanced collaboration and interactive UI prototyping.

Projects

Education

2017 — 2018
Level 3 Junior Content Producer at Arch Apprenticeships
London