About
Designer and art director located in Halifax, Canada. I have a background in graphic design, and have worked in the tech/SaaS industry for the last 8 years!
Work Experience
Refreshed the design and creative direction of the Dooly brand, website, and marketing materials. Increased internal visibility and usage of brand standards. Worked with product design team to align app UI/design system with brand and marketing.
Ownership of brand quality standards, website design, product release marketing materials, and marketing campaign and event materials.
Standardized Proposify’s visual identity and brand guidelines, and guided marketing and product design teams to ensure brand standards were consistently met. Defined visual style for new product graphics, and created product marketing video content. Collaborated with Product Design & UX team to align brand and marketing design with product design system.