About
Over a decade of experience in Design across graphic design, branding, UI/UX, product design, spanning corporate, design agencies, startups and freelancing. I've worked on diverse projects ranging from fintech apps and mobile apps to web applications, responsive designs, design systems, SaaS tools, collaborating seamlessly with developers, engineers, product managers, and designers to bring these visions to reality.
My background gives me a deep understanding of design principles, UI guidelines, and industry trends, allowing me to give it my best to deliver top quality and effective digital products.
I'm a curious person, always eager to learn about new skills!
Work Experience
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Creation of Key Art assets for upcoming patches, expansions, and content updates for Amazon's MMORPG New World.
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Production of social media assets for Amazon's MMORPG, New World, aimed at boosting player engagement surrounding upcoming content releases.
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Creation and development of graphic templates to streamline the localization file production process.
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Composition and enhancement of screenshots used in blog posts, web articles, forums, and social media.
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Overseeing the development of the Diablo Builds web application, including creating the design system, prototypes, and UI kits.
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Collaborating closely with engineers and developers to translate all designs and prototypes into fully functional products.
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Leading a team of designers to create compelling visuals, marketing campaigns, and newsletters aimed at enhancing user engagement.
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Directing the creation of a comprehensive media and streaming kit for Diablo Builds' Twitch events, resulting in an impressive 80% increase in user engagement.
As a Graphic Designer at Manticore Games, I played a pivotal role in shaping player and creator engagement through the creation of compelling digital and physical marketing assets.
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Crafted key visuals, logos, game UI designs, brand identity streamer kits, and more, serving as the sole graphic designer. Notably, several of these assets gained prominent placement on the front page of the Epic Games Store and were featured in print media such as EDGE MAGAZINE.
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Spearheaded the production and design of social assets for over 50 game releases, tournaments, and events, including high-profile collaborations like Core x deadmau5 and Core x Dungeon & Dragons, as well as innovative initiatives like Multiverse Games and Metapanels.
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Took ownership of the digital asset request pipeline, fostering collaboration across Player Community, Creator Community, Marketing, and Art teams to ensure alignment and effectiveness in asset creation and deployment.
As Creative Director, I led the conceptualization and execution of all creative graphics and visuals for our branded marketing campaigns.
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Conceptualized, produced, and designed logos, brand identities, and packaging for both digital and physical media, ensuring a consistent and impactful brand presence.
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Led the production and design of UI layouts, design systems, and templates specifically tailored for web applications, fostering intuitive user experiences and cohesive design aesthetics.
In my role as Lead Designer, I played a crucial part in elevating Method as a brand through the creation of distinctive and innovative visual assets, including logos, marketing campaigns, OOH advertisements, social content, and motion graphics.
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Developed logos, brand identities, and marketing materials for over 20 tournaments and events, collectively reaching an audience of over 800 million viewers on twitch worldwide.
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Led the production of digital, print, and web assets to ensure consistency and impact across all platforms.
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Offered leadership and expertise within the design department, fostering process development, collaboration, and the training of junior team members.
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Directed, produced, and steered the development of visual directions during early project phases, providing comprehensive support to both junior and senior designers in pitches and ongoing projects.
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Created and designed numerous brands, marketing campaigns, OOH advertisements, and social content.
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Collaborated with prominent clients such as Polar, TRAKI, Coca-Cola, and DIAGEO on large-scale marketing projects with nationwide reach.