Available for freelance or full time product design positions!
About
My name is Sheridan, I'm a product designer. I'm originally from Vancouver, BC and Hong Kong, I currently live in New York, NY. With over 8+ years experience in visual arts and project managing, I bring a keen eye for detail, strong project management skills, and a creative problem-solving approach to my new career in product design and UX. My background in visual storytelling and user-centric production uniquely equips me to create intuitive, aesthetically pleasing, and user-friendly digital experiences.
Projects
Work Experience
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Collaborate with an agile team of four designers to conceptualize and design a functional prototype for a B2B website, utilizing current high-fidelity wireframes to increase user engagement
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Formulate a comprehensive testing strategy and script for unmoderated testing using lookback.io to effectively identify user pain points and obstacles, gathering insights from users to increase user engagement
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Apply feedback from testing to shape forward-thinking design decisions, resulting in the successful development of the final digital product and exceeding stakeholder expectations
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Facilitate the handoff of finalized designs to developers by promoting organized teamwork and detailed documentation of design specifications, ensuring a seamless transition from design to development
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Work with a cross-functional design team to contribute to the continual development of a CRM SaaS tailored for youth-mentoring non-profits, focusing on enhancing the layout and information hierarchy
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Conduct a competitive analysis and heuristic evaluation to explore current design trends and best practices, aiming to increase user adoption rates and optimize the overall user experience
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Implement efficient time management techniques to streamline workflow processes, prioritizing tasks and leveraging project management tools, and ensuring prompt delivery of high-quality digital products to stakeholders
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Generate high-fidelity screens and prototypes to expand the functionality of the CRM SaaS platform by introducing a marketplace feature to enhance B.combs’ projected revenue and product usability
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Drive rapid design iterations, elevate visual aesthetics, and establish cohesive design systems to create a seamlessly harmonious website experience, resulting in enhanced user engagement and brand perception
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Manage comprehensive studio operations while leading the production of dynamic dance and film projects for an acclaimed contemporary art and performance duo's presentations nationwide and internationally.
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Facilitate contract negotiations, lead acquisitions of artworks for renowned museums and private collectors, expanding the artists’ recognition and strengthen relationships with collectors and institutions
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Assist with copywriting for grant writing initiatives to maximize funding and support the studio's upcoming projects
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Design email newsletters, pitch decks, and technical PDFs, while producing artwork and press archival documentation, and editing videos for reels and social media content.
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Play a key role in fundraising efforts for the Gerard & Kelly Foundation, leveraging networks to generate revenue for artistic productions and expand the foundation’s reach to the arts community in the US and Europe
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Develop and oversee the creative scope extensively with clients on still and motion productions, providing comprehensive brand strategy guidance while ensuring seamless execution throughout the projects
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Demonstrate expertise in budget management by adeptly handling projects with budgets of up to $4M, and ensuring efficient allocation of resources to meet project goals
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Manage diverse logistical elements, including coordination with vendors and crew, arranging travel logistics, creating comprehensive daily schedules and shot lists, skillfully negotiating contracts
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Work closely with the artists, curator, and technical producer to ensure the successful execution of artistic visions and technical requirements of the biennial live performances, fostering fluid integration and creative synergy
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Run production and show caller for the biennial live telethon during the pandemic to promote our artists
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Partner with marketing and communication teams to devise strategic promotional plans, creating innovative campaign strategies that lead to a 30% increase in the biennial revenue