Muhammad Satya Nugraha

Muhammad Satya Nugraha

Product Designer in Jakarta, Indonesia

About

A product designer who loves to create intuitive and impactful user experiences that contribute to a better world. With a focus on human-centered design, I specialize in transforming complex problems into delightful, user-friendly solutions.

Work Experience

2022 — Now
Jakarta, Indonesia

tiket.com is striving to be the most loved Online Travel Agent (OTA) & lifestyle app, investing in continuous innovation to simplify and revolutionize tourism using the technology.

Things To Do and Payment team

  • Increased GBV by 1.33% from Add-ons and 0.16% from Combo by optimizing multi-order purchasing flows to drive higher basket size.

  • Simplified the refund process by reducing steps and improving transparency, enhancing user trust and experience.

  • Increased product page visits by 134% and generated 523 additional orders during specific campaigns by developing a Buy X Get Y promotional framework.

  • Improved product discoverability with an automated Popularity Score ranking system that dynamically prioritizes products based on multiple factors.

  • Designed a Boosting Mechanism to manually override product ranking scores, ensuring seasonal and trending products gain higher visibility.

  • Enabled merchants to optimize pricing strategies by designing a Price Calendar tool for special pricing and quota management.

  • Improved booking flexibility and engagement by allowing users to customize their packages through a package personalization feature.

2021 — 2022
Jakarta, Indonesia

bibit.id is a startup company with a mission to increase financial literacy in all circles of society through the most optimal investment technology.

  • Initiated the redesign of the bibit.id landing page, resulting in a visually appealing and user-friendly interface.

  • Elevated the app onboarding experience by implementing intuitive design solutions, to minimize user churn and help personalize users in their first investment experience in our platform.

  • Collaborated with cross-functional teams to execute the Stock in Bibit project, ensuring a cohesive and integrated user experience across different platforms.

  • Designed enhancements for various projects, contributing to the overall improvement of product functionality and aesthetics.

  • Conducted usability tests in collaboration with researchers, gathering valuable user feedback to inform design iterations and enhance product usability.

2021 — 2021
Jakarta, Indonesia

Ruangguru is the largest education technology company in Southeast Asia with more than 40 million users in Indonesia, Vietnam, and Thailand.

  • Designed and implemented intuitive user interfaces, focusing on enhancing user experience and functionality.

  • Worked closely with developers to ensure seamless integration of design concepts into the final product.

  • Automate CRM-related activities by eliminating current manual processes to increase 2000 sales agent productivity and Ruangguru’s customer data integrity.

2020 — 2020
Jakarta, Indonesia

Zero One Group is a leading integrated technology services company, providing personalized solutions to even the most challenging business problems.

  • Initiated the introduction of UI design to the company, becoming the first UI designer.

  • Collaborated seamlessly with the Tech team on diverse projects catering to various clients.

  • Responsible for the entire design process, from conceptualization to execution, including user flows, wireframes, and visual design.

Education

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