Sarah Notley

Sarah Notley

Designer + Strategist in Denver, she/her


I'm a visual designer and brand strategist empowering purpose-driven brands, businesses, dreamers, and doers to market themselves with confidence, develop their unique brand voice, and grow their audience.


Work Experience

2018 — Now
Denver, CO

Empowering brands, creators, dreamers, and doers to market themselves with confidence, discover their unique brand voice, and grow their audience. Offering services in brand and web/ux design, content design, publication design, and brand strategy.

2021 — 2022

Bringing the human element back to customer success by creating dream on-boarding and support experiences for the Norby community.

2018 — 2020
Tallahassee, FL

Visual design, branding, and marketing lead for the Department of Student Governance & Advocacy (SG&A), Student Government Association (SGA), and Student Publications. Responsibilities also include:

• Supervising, training, evaluating work for, and creatively mentoring Student
Publications team (11 student designers and photographers) as Director of Student Publications
• Developing marketing solutions and brand strategy for SG&A, SGA, and Student Publications
• Fulfilling design, photography, and print production requests for over 90
recognized student organizations
• Serving as art director, project manager, and designer for over 10 publications
• Hosting workshops for student staff on brand building, marketing, creative development, practice, and technique

2018 — 2018
Tallahassee, FL

Designed publications, branding assets, digital and print event collateral, and advertisements for proprietary and client brands

• Prepared files for print production, including color correcting and management
• Lead designer on 5 publications

2014 — 2017
Tallahassee, FL

Served as Staff Assistant for the Office of Professional Practices and Bureau of School Improvement (BSI), as well as Administrative Assistant for the Office of Student Financial Assistance over three years.

• Editor and designer of the BSI newsletter
• Technical and customer support for CIMS (over 7000 active users) and Florida Bright Futures website
• Developed, implemented, monitored, and maintained new office processes to increase efficiency and align with overall Department objectives
• Developed documents, handouts, and media for meetings, conferences, and presentations
• Administrative support as personnel liaison, property custodian, travel organizer, and office manager
• Assisted in coordinating and hosting state-level conferences of 500+ attendees

2016 — 2016
Tallahassee, FL

• Developed and designed educational materials and research reports
• Research for Alexander Calder and Judy Chicago exhibitions
• Assisted with museum events
• Lead tours and programming

2013 — 2014
Tallahassee, FL

• IT Help Desk team member, fulfilled software issue tickets by providing customer support, troubleshooting, and remote technical assistance
• Provided customer service as phone operator for entire state agency

2012 — 2013
Tallahassee, FL

• Technology consultations and research assistance for visitors
• Designed digital media for Undergraduate Services
• Managed and tracked the rental of media and equipment
• Assisted in outreach programming at local senior centers

2011 — 2012
Educator at Mary Brogan Museum of Arts & Sciences
Tallahassee, FL

• Conducted educational programming, tours, and field trips
• Caretaker and art docent for exhibitions
• Assisted in outreach programs at local schools and public museum events

2010 — 2010
Tallahassee, FL

• Assisted photo shoots
• Managed the photographer's calendar and travel
• Organized photo archives


Personal Branding and Marketing (for Freelancers) at Professional Editor's Guild, South Africa

A crash course on the essentials of branding and marketing yourself as a freelancer.


A crash course on the essentials of branding and marketing yourself as a freelancer.


Inner Home/In Our Home at All Saints Culture Club

Photography show on the connections between emotional and physical space as it manifests at home.


2017 — 2018
Art Director at Restoration Orchard
Tallahassee, FL

Creative direction and branding services for regenerative landscaping and permaculture designer, Era Keys.

2018 — 2018
Puerto Rico

Relief and support for farms and homesteads after Hurricane Maria


Tallahassee, FL

Extracurriculars included Phi Beta Kappa, Undergraduate Art History Association, the Leadership Council for the College of Fine Arts, and Designer of SIX Magazine (2017).