
About
Love building community powered products and working on 0-1 problems.
Speaking
Work Experience
Goibibo Experiences
👉 Lead Design and Strategy for a New Product Paradigm - Experiences which helps people find recreational activities, events & things to do around them.
👉 Conducted User research and Usability tests to constantly improve the conversion and overall UX of the Product.
UGC
👉 Lead Research & Design on Hotels - User Generated Content Paradigm, Helping travellers find better hotels using User Generated content.
👉 Redesigned the Reviews and ratings funnel to increase conversion and get qualitative insights from users.
👉 Designed a Persuasion system leveraging the Reviews and rating data to suggest users the best hotels around them.
👉 Redesigned the hotel viewing experience by designing a UGC focused Image viewing experience.
This gives users an insight of the experience of other travellers using Self-programmed data amounting for a 2% increase in Traffic on the Hotels segment.
Crowdsourcing
👉 Designed a Crowdsourced Community powering the User Generated Content to build a platform for data solicitation and verification.
IPL
👉 Designed for IPL - A High Growth Gaming Platform which saw a footfall of 2 Million Users in 2 weeks
🚚 Rivigo Cross-Platform
-Designed Multiple Products that help build the Rivigo platform from Ground Up to make logistics more Intelligent and functional.
-Set up visual Design Guidelines across all the Products to maintain a consistency
-Defined key user flows across all apps to give a unified user experience and make it easy for Field Agents/Pitstop executives to track and plan trips on field.
🏎 Rivigo Prime
- Revamped Vehicle Consignment tracking Dashboard to make it more usable and friendly.
- Designed flows to help field executives assign and allot trucks for upcoming shipments.
📄 Rivigo Documentation app
- Made a Dashboard from end to end to Handle On-Field Documentation for the Vehicles.
- Build UX Flows that helped Agents/Pitstop executives to access and maintain details and paperwork for incoming and outgoing Consignments.
🍏 Rivigo Green
- Designed a mobile app to help 3rd Party Services and partners track their consignments sent through Rivigo.
- Designed UX flows to help the partners monitor and control the temperature of the Vehicles remotely as per the requirement of the goods.
⚖️ Vyom Marketplace
- Designed a consignment and goods marketplace to enable 3rd party logistic providers to enlist their businesses and vehicles for contractual delivery of Goods
- Designed the customer experience for authentication and acquisition of businesses on the Vyom platform