In Oct’ 2021, it took Kontist 100 days to activate a new tax service users. In July’ 2022, it takes 30 days. This is how we did it.

Kontist’s backoffice helps ops provide tech-assisted tax services to the customer. The efficiency of this tool needs to be at par with the customer’s experiences.

Urban Sports Club rebuilt their app with React Native over ‘19—’20. My role was to envision, scope out, and help deliver this "new and improved" app.

Helping improve the relevancy of search results supported the business goals of customer happiness, profitability, and reducing churn.

Ostrich Books was started to solve problems of book availability and their high cost. A lot of books were either not available in local stores or were costly if ordered online. Getting suggestion online was even worse. If you're an avid reader, you’d have despised the Amazon India and Goodreads recommendation system.

Nobody can deny that the technology behind Translate is unparallel but there are some UX issues which we intended to solve. We wanted to keep things at a quick reach. Whenever the user is at home or at a grocery shop they’d want the most used actions, Type and Camera, nearby. So naturally, we thought of putting them all near the thumb.