+ Reimagined the UK's largest provider of SIA security training courses' landing page, targeting to achieve a 40% conversion rate based on comprehensive user research and clearly defined goals.

+ Designed a 0→1 mobile app for the UK's leading care home provider (Ecert Training), aiming to convert over 70% of users from the web app to mobile.

• Enhanced Daraz's digital design system by optimizing more than 70% of its UI elements, ensuring a cohesive and streamlined user experience for both sellers and buyers within the Daraz digital ecosystem.

• Optimized the Daraz Seller Center across 6 Asian markets, boosting user efficiency and increasing seller app daily active users (DAU) by 26%.

• Conducted user interviews (quantitative and qualitative), developed user journeys and personas, and crafted content strategy for each feature.

• Designed & developed 300+ app/website screens for 30+ clients, achieving 90% client satisfaction.

• Executed projects  in ed-tech, e-commerce, web3, blockchain, and crypto industry.

• Utilized a user-centered design approach, adept at creating wireframes, prototypes, and mockups, and effectively troubleshooting UX problems.

Deliver projects on HTML, CSS, JavaScript(Frameworks), Web Services & React(JS/TypeScript) as well as enterprise level Saas aaplications Website and software application designing, building, and maintaining on CMS based platforms (Shopify, Wordpress)

Responsible for the overall vision of a project, for mobile apps and websire design, social media contents, motion and animations, character designs, brand activations.

Travelo tourism is a web app that allows managing and informing users tourists about their travel information, travel itinerary, tourism suggestions, and communication with a travel agent.

Primo Impression is designed to help candidates make a great video-based first impression to your future employer.