
About
I’m a Brand and Product Creative Lead at Google DeepMind responsible for crafting our visual output alongside my colleagues and the studios and creatives we collaborate with. I work across brand and product, helping visualise and communicate frontier AI technologies.
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Projects
Our latest cohort of artists have brought to life a whole new set of complex AI concepts; exploring themes like responsible AI, generative models, multimodality, and AI's impact on fields like biology, quantum computing, and sustainability.
Our motion design language supports our brand idea: positive impact, and our brand principles: accessible, inspiring and expert. Our treatments and templates create a consistent approach, whilst also being flexible enough to ensure there’s space to go further to bring content and stories to life in new and interesting ways
The Gemini ecosystem represents
Google’s most capable AI. Created with Google Creative Lab and UpperQuad
Exploring a procedural brand imagery system with the exceptional Someform and MultiAdaptor teams. The system is built around the idea of AI systems and the network that they could create.
The ongoing project invites artists to spend time with scientists, engineers, researchers, ethicists and domain experts, discussing key themes in AI, before using those conversations as a catalyst to create new artworks.
Exhibitions
Visualising AI takes over the King’s Cross Outdoor Exhibition through to April 2024. Check out the work of artists reimagining what AI looks like.