Vivek Kumar

Vivek Kumar

he / him


✨ Making the Internet a Better Place, One Pixel at a Time!

🧑🏻‍💻 Currently, I work at Disney+ Hotstar 📺, crafting Design Systems & Tools to build the future of entertainment experiences for millions of people globally!

Work Experience

2021 — Now

[Entertainment] [500M+ Downloads]

| 2022 - Now — Staff Product Designer
| 2021 - 2022 — Product Design Lead


Creator/Owner of Soul (Disney+ Hotstar's Design System) powering digital product experiences on 8+ platforms across 22+ Countries (IN, MEA, SEA)

Leading foundational initiatives like A11y (accessibility), i18n (internationalization), l10n (localization), responsiveness and performance (low power device support)

Managing Systems & Standards Team, crafting guidelines for visuals, interactions, motion and UX copy, enabling consistent cohesive experiences at scale

2018 — 2021

[Mobility] [10M+ Downloads]

| 2020 - 2021 — Lead Product Designer
| 2018 - 2020 — Senior Product Designer


Led, influenced, collaborated, optimized, and operationalized design in the organization

Spearheaded the end-to-end design and product experience for Zoomcar’s Renter Business Arm

Pivotal in the inception and laying the foundation for Drift (Zoom Design Language System)

Designed the 0→1 product experience for Zoom eScooters (India’s first electric dockless shared micro-mobility solution)

2018 — 2018

[Social eCommerce] [100M+ Downloads]


Product Designer

Designed core product experiences to make social eCommerce via Facebook/WhatsApp efficient for the next billion population of India

Localized Meesho Android App in 8 vernacular languages. Got Featured in Google Play Editor's Choice App

Experienced Exponential Hypergrowth — Series A/B/C funding, ~400x increase in GMV per day, ~120x increase in orders per day, ~50x growth in customer base; all within 6 months

2017 — 2018

[B2B eCommerce] [Shutdown]


Sole Product Designer, Involved in all aspects of the product lifecycle

Responsible for the design and user experience across all products: Shotang App (Android), Shotang Marketplace (Web), and Shotang Logistics (Android and Web)

Baked features specific to the Indian retail market resulting in a ~35% increase in Average Order Values per month

2016 — 2017

[Enterprise SaaS] [Acquired by Ideara Inc.]


Product Designer/Manager, solely in charge of rebuilding the product experience for Monyog, a database monitoring tool used by 2,50,000+ users and 35,000+ companies all over the globe

Conceptualized and successfully shipped the new Monyog after several iterations using the feedback from various customers and data from the beta releases

2015 — 2016

[Online Marketplace] [Shutdown]


User Interaction Engineer [Designer/Developer Hybrid Role]

Led the entire design plus development effort while building GoZoomo 2.0: GoZoomo App (Android), GoZoomo Website (Web), and GoZoomo Seller Dashboard (Web)

Successfully saw the growth of GoZoomo — Series A funding, expansion to 5 cities, and a 5x increase in sales per month


2011 — 2015