About
I am a Nigerian-born Designer with over 10 years of experience who strives to achieve the perfect balance between meeting people's needs and achieving business goals.
Currently transforming banking, finance & payments in the Middle East through design.
Work Experience
Designed engaging fashion shopping experiences for Instagram and Facebook Shops.
Crafted user-centric experiences for hotel/accommodation owners.
Designed Africa's first mobile-only bank
Designed user-centric healthcare experiences to enhance patient care and facility management for hospitals.
Lead all things design and subsequently managed a handful of designers
Side Projects
Basic icons for product design a development
Design inspiration from real-world SaaS and desktop apps.
Create forms and surveys instantly with AI.
A pomodoro timer with a twist
Writing
My goal for writing this article is to amplify the business value that design can have beyond product and UX. It’s an attempt to broaden perspectives on the role of design in business, and what people think about when they hear or say “Design”, especially in the context of startups/businesses. I hope that after you read this article, you’ll be more informed on how to leverage design beyond product and UX.
Is there an ultimate formula for what makes a great UX portfolio? I’m not sure. But I believe that UX portfolios differ based on the target audience and projects. Hence, I’ll share my perspective on the primary stuff that makes a great UX portfolio based on my experience, conversations with some senior designer friends who interview designers for the UX Design role, research, and the portfolio that got me my dream job. So, let’s dive straight in.
Before working for startups, I always thought the work of a Designer in a product-focused startup is solely to design the product — the UI and UX as most people would call it. But I was wrong. Working for startups, here’s what I’ve learned.