About
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I am an interdisciplinary designer from India, blending creativity and technical expertise honed through a self-motivated transition from engineering to design.
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My work is characterized by meticulous attention to detail and clear intent.
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I have a penchant for evocative typography, vibrant color palettes and am passionate about exploring both existing and innovative tools to create impactful designs.
Work Experience
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Crafted brand identities, print collateral, and motion graphics for clients in textile design, architecture, and real estate.
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Played a pivotal role in coding & developing the personal website for Robert Hammond, co-founder, and former executive director of Friends of the High Line, enhancing his online presence.
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Guided a dynamic group of senior and junior students in the exploration and development of brand identity projects.
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Leveraged my expertise to cultivate an environment conducive to critical thinking and professional growth through industry relevant insights and feedback.
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Tailored the syllabus to underscore the creation of high-quality portfolio-ready work with diverse deliverables across print and digital mediums.
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Designed bespoke logomarks and typographic systems to shape distinctive brand identities, environment graphics, and social media campaigns.
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Clients include AlsoEnergy, White&Case, Optica, Convene and Howard Hughes Medical Institute.
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Crafted the identity system for the company and maintained brand assets for the team to utilize in projects.
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Oversaw the creation of identity systems for the company's B2B and B2C sub-brands.
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Collaborated with developers to design web-based tools tailored to enhance the efficiency of the sales team.
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Created impactful marketing materials, and conducted knowledge-sharing workshops to demonstrate the effective use of Adobe Photoshop templates to streamline content generation for social media platforms.
Education
Awards
Projects
A job portal that caters to the social impact sector
India’s largest Spanish language institute
Publication design for the anthology by Anurag Garg
Side Projects
Lettering piece that got featured in Martina Flor's Lettering Crit Livestream
Highlights from a self initiated project to make a poster a day.