Pelle Elander Wisten

Pelle Elander Wisten

Senior Product Designer in New York, He/Him

About

Senior Product Designer based in New York. Main experience in building enterprise & internal tools. Main skills within Product & UX/UI Design.

Worked with enterprise and internal products, design systems, growth strategy, product strategy, research and leading product teams. Collaborated with engineers, researchers, content strategy and product management.

Contact

Work Experience

2022 — 2023
New York

Rejoined in August 2022.

• Worked on 2 new projects for Meta Ads within privacy and ad creation. Currently not launched.

2015 — 2021
New York, New York

Jan 2015 - Aug 2021 - San Francisco & New York - Full Time

• Accelerated Facebook Ads platform growth from 1 to 8+ million active advertisers with Lightweight Interfaces, Boost Post and Automated Ads core initiatives.
• Spearheaded the construction of a new internal Recruiting platform in NYC, including all core features, design, and vision.
• Designed multiple design systems, such as the Facebook Business Interface Guidelines and a design system for internal software.
• Extensive experience across enterprise tools, new product initiatives, prototyping and design sprints.
• Contributed to company-wide design initiatives and interviewed 100+ designers.

2013 — 2014
Freelance Designer at Myself
San Francisco

Supported my way through school with freelancing as a web designer, designing and building websites.