Orinu

Orinu

Product Designer in Nigeria, She/her

About

I am a Product Designer living in Nigeria, interested in designing usable product experiences in the finance, productivity, and B2B SaaS industry. Previously led onboarding and KYC activation at Chipper Cash. Learn more about my projects and design process via orinuabang.com/

Work Experience

2021 — 2022
Remote

Led end-to-end design process of the onboarding and KYC activation experiences from discovery through supporting development to post-launch activities as well as contributed to building our design system and key roadmap initiatives.

Spearheaded redesigns of the mobile app signup experience for 8 countries to increase conversion and user activation rate from 40% to 70% in 3 months.

Designed an ID verification feature to reduce the number of rejected KYC documents by 60%.

Pioneered over 6 features to increase user engagement to reduce rejections by 60%, and reduce customer support complaints by 20%

Conduct data analysis, usability testing and usability evaluation to design usable in-app experiences for onboarding and KYC

Collaborated with product, marketing and compliance managers to Implement the 2022 product design strategy. Worked with engineering to conduct design feasibility and support implementation and reduce pain points at handovers.

2020 — 2021
Remote

Collaborated with product owners to formulate product strategy to ensure designs adhere to regulations and are compliant.

Led designs of a B2B payment platform for healthcare professionals from ideation, and research to launch working with agile product owners and software engineers.

Initiated design critiques and design reviews to drive product direction

Collaborated with developer teams, product managers, and other stakeholders during different phases of product implementation including illustration reviews for products

Created promotional designs for mobile homepage. Worked with engineers to oversee implementation until launch and monitored data to capture and present to stakeholders

2019 — 2020
Lagos, Nigeria

Collaborated with the co-founders and PM’s to review data and define go-to-market strategies

Collaborated with over 6 engineers including UI/UX designers to lead the implementation of a financial collections web and mobile driver management application through research, ideation to launch

Designed a web app to auto-flag erring bike riders; optimized operations for rider ops team and boosted the quality of 50k+ bike riders

Devised a POS solution to record remittances in the ride-hailing mobile-responsive native android app which facilitated over 100k remittances

2019 — 2020
Lagos, Nigeria

Designed, prototyped and user-tested a fintech product used to enable payments for online businesses and marketplaces

Conducted user research, created wireframes and mockups to help standardize visual design across iOS, Android and web

Assisted with redesigns of newsfeed curation experience for mobile

2017 — 2018
Lagos, Nigeria

Collaborated with engineers, product manager and the overall UX team to design creative and intuitive design solutions.

Worked with the in-house design team to design 1 onboarding feature and conducted research focused on product usability. Created concept sketches, wireframes, and prototypes to help new users onboard

Crafted responsive user experiences with a mobile-first mentality while still establishing consistent web/desktop interaction patterns

Designed and organized style guides

Education

2009 — 2013
Bachelor of Science In Marketing at Caritas University
Enugu, Nigeria