About
I’m a UX designer who creates user-first experiences that deliver real results. I’ve led enterprise projects in e-commerce, FinTech, AdTech, and automotive, always prioritizing intuitive, seamless solutions.
Projects
A pharmacy network is developing a self-service terminal (SST) to reduce staff workload and expedite prescription dispensing via e-prescriptions. The SST offers doctor consultations, quick prescriptions, and line-free ordering and payment. Our team designed, tested and piloted the interface in city pharmacies.
Prom Transfer is an online payment service on Prom.ua that ensures sellers receive payment only after buyers receive their products. This system protects buyers from fraud, eliminates the need for sellers’ prepayment, and reduces costs associated with reverse transfers. The service plays a crucial role in the company's fintech strategy.
Dressa is a Ukrainian brand specializing in women’s apparel, focusing on modern, stylish, and affordable clothing.
A responsive e-commerce website designed to deliver a seamless shopping experience across all devices.
Work Experience
Led UX/UI design for automotive and enterprise projects. Developed and executed design strategies, mentored team members, and ensured delivery of top-quality projects
Led UX/UI design for financial enterprise projects. Managed the team, prepared designers for skill assessments, and planned OKRs to align team performance with company objectives.
Led design initiatives for B2C and B2B e-commerce projects. Managed and expanded the design team, with a focus on mentoring, fostering team growth, and ensuring successful project execution.
Created engaging, brand-aligned promotional and advertising websites, collaborating with cross-functional teams to deliver impactful digital experiences.