Andrey Odokienko
👾

Andrey Odokienko

Product Design Lead in Russia

looking for opportunities

2 years ago

Work Experience

2023 — Now
2022 — Now

Leading a team designing B2B / B2C cloud technologies product

2020 — 2022

2D/3D illustrations, service design, team leading and project development

2020 — 2022

Presentation design, SMM design, keyvisual design

2021 — 2021

Website design, SMM design, 2d illustration

2019 — 2019

Inner products service design

Contact

Telegram
Dribbble
Behance

Projects

2022

Responsibilities:
— Design team leading — 8 designers (hiring, management, growth)
— Improvement of processes (design, product)
— Creating and testing hypotheses (Discovery process)
— Research > Prototyping > Design > Design Review

Results:
— CR to commerce activation in login zone: increased by 2 times
— ARPPU: increased by 3 times
— Implementation discovery process to product life cycle
— etc. (available upon request)

2021

Projects:
— Design System
— Public website
— Inner products (CRM, mobile app, etc.)

Responsible for:
— Research, Analytics, Interview
— Design team leading and management
— Prototyping
— Design (Interface and Graphic)
— Design Review
— Communication with stakeholders, presentation

Results:
— Drop-off rate: from 10% to 6%
— Lifetime on website: from 3.5 min to 7 min
— Paying conversion: from 1.14% to 2.19% (main product)
— etc. (available upon request)

2020

Projects:
— Design System
— Public website (section «Insurance», section «Helpcenter»)

Responsible for:
— Research, Analytics
— Prototyping
— Design (Interface and Graphic)
— Design Review
— Communication with stakeholders, presentation

Results:
— 500+ components in design system
— «Helpcenter» launch (MVP)
— «Insurance» launch

Side Projects

2022
Easy Rate

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Education

2015 — 2019
Information systems and technologies, Bachelor at SRSTU
Novocherkassk, Russia

Majors:
— Front-end / Back-end development
— Project management
— Databases
— Cyber-security,
— Economics
— High-level programming languages