About
Principal Product Designer at Zalando
Experienced multidisciplinary designer and product design leader with a background in building apps, brands, B2B platforms, design systems, and successful teams!
Passionate about giving back to the community, I kicked off DesignOps Assembly Berlin chapter, co-founded Led by Design — meetup series for sr. design professionals and leaders dedicated to design operations & strategy, and am founding member of Berlin Design e.V. Association.
I offer fractional leadership and advisory on all things product, innovation, designOps, design systems and design event management via my boutique consultancy, North Star Studio
Work Experience
Independent consultant, advisor & speaker
Product Design | Design Systems | Design Operations
Berlin-based community and event series focused on DesignOps, authentic leadership, and collaboration culture for senior (product / UX) design professionals and their allies.
Stakeholder Engagement course
UI/UX, art direction, visual communications
Projects
2023-2024
Berlin Design e.V. is a non-profit association supporting design expertise, knowledge transfer and cooperation in Berlin. We connect Design in Berlin to establish the discipline as a driver for better futures.
2020-2022
Framework that helped us articulate and position strategic value and offering of the relayr product design org
2017-2018
Co-organized, programmed, art and creative directed 2 festivals for kids age 3-12 and their families in Croatia (2K visitors per festival)
2013-2015
Education
Painting, printmaking, graphic and visual design
Visual communications & interactive media
Visual communications & graphic design
Early stage accelerator program during which I founded my startup company Ebloo Inc.
Speaking
Guest speaker -- internal talk for Yara UX team
Guest speaker -- internal talk for Yara UX team
Guest mentor / speaker
Article featuring my work on kids ecology festival in Croatia and it's role to inspire creativity and sustainability
Article featuring my Recikliraj! app and how it all started
Article featuring my entrepreneurial journey and startup Ebloo
Exhibitions
Phygital capsule collection HOOKED, the collaborative result of my residency at the VORN — Berlin Fashion Hub, was presented at BFW and in the Metaverse
Created a series of temporary site-specific installations — a sequel of underwater series I did back in 2014 using the same technique, but different materials.
Participated in the group exhibition at the international boat fair in Düsseldorf with site-specific underwater installations that were originally kept under sea for a month near the village of Razanj, Croatia.
Volunteering
Community builder, organizer, curator, moderator
Awards
Devops Workflows
Enterprise communication and collaboration
Smart transportation and energy
Music, streaming & IOT
Environmentally responsible app