M. Wasif Zaki
Chief Product Officer in Dubai, United Arab Emirates, He/Him
Open to Product Design roles. If you are working on an exciting product, hit me up!
About
With 8+ years of experience, I am a Product Designer who led the research, design, and launch of an Ed-tech SaaS platform, BonsAI, within 6 months. Previously, I led the entire end-to-end design of a B2B SaaS Business Intelligence app, Huubia, as a founding designer, which increased the retention of DAU by 84%, and MAU by 54%, and helped grow revenue by US$ 300,000+ (105% YoY). This helped the company position the product for a successful acquisition of US$ 35 Million by Staria Oy. See more
Work Experience
-
Handled the staffing of 8 high-performing individuals, and 5 strategic advisors across 3 countries in 2 months, to work on marketing, sales, and product collaboration in alignment.
-
Designed OKRs and success metrics for the BonsAI, leading to a reduction of 125% MoM, in UX and product issues, and led to product initiatives and enhanced organizational design.
-
Led the development and execution of the product strategy, identifying target markets, customer needs, and unique selling points in 6 months, which increased user adoption by 200%.
-
Established governance processes that outlast industry trends, and set the direction of the design team to ensure standardized practices in all design and development initiatives.
-
Created 10 artifacts, including initial prototypes, to quickly iterate on customer feedback, generating approval of the pilot project by 3 schools and 15 more teachers onboarding.
-
Led the founding team with best practices, collaborating cross-functionally backed by analytics, to deliver the initial product deployment with fast-paced execution.
-
Applied hands-on business strategy and go-to-market plan, with the founding team for the Product launch and product life cycle management, to gain positive reviews from 3 schools.
-
Nov 2023 Led product team to develop a design system for a base model bank in 2 months, which reduced development time by 40%, increasing design implementation efficiency.
-
Oversaw training, coaching, and team leadership, through 2 workshops with 60 attendees, within just 3 weeks and allocated budgets, resulting in an 8% reduction in completion time.
-
Managed an agile team of 5, with an analytical data-driven approach resulting in 120% business objectives achieved in 8 sprints in collaboration with the software development team.
-
Orchestrated to develop and execute design systems for 10 retail and corporate clients, aligning and delivering an integrated experience surpassing client expectations 3 times.
-
Joined as a Founding Designer of a high-growth team, helped the cross-functional team revamp their existing BI SaaS app, Huubia, and boosted DAU by 84% and MAU by 54% in 2 years.
-
Published an internal design system for the primary product, featuring 3 light and 3 dark themes, 50 components, and 5 new design patterns. Reduced visual bugs by 50-70% weekly.
-
Bridged the gap between Design and Development through HTML5, CSS3, GSAP, and JavaScript training with a 10-member development team that established SOP and standard practices.
Volunteering
Speaking
I facilitated the Session by clarifying any discripencies in participant's minds and demystifying the concept of Human Centered Design in the Session's excersices.