Michelle Yong

Michelle Yong

Design Director & Designer in Singapore

About

Designing brand identities and creative projects at MPTY
Building Design Everywhere, Open Roles, and Browsing Mode

Contact

Email

Work Experience

2021 — Now
Singapore

MPTY is a creative studio focused on designing for brands and building creative brands that uplift the creative industry. We create distinct and meaningful brand experiences spanning brand identities, systems, and expressions.

2021 — Now

Design Everywhere is a digital platform that curates and showcases creative works from around the world. Inspiring, engaging, and challenging creative excellence in contemporary visual culture and beyond.

Projects

Ongoing

Open Roles is a space to discover creative jobs from around the world, connect with creative talents, and learn from industry leaders. The beta site is live, with a full launch set for 2025. Visit now → openrol.es

Ongoing

Design Everywhere is a digital platform showcasing real-life creative works of designers, both up-and-coming and established, from all around the world.

Art Direction & Design: MPTY
Website Development & Build: OKOK Services

Ongoing

Browsing Mode is an online space dedicated to sharing our favourite internet finds and providing a creative resource for casual browsers and creatives alike.

2021

The OKOK-Meter is a virtual measuring instrument that gauges the "OKOK-ness" of users by analysing their behaviour, offering playful assessments in the form of a reading slip using the fictional unit ºKºK. Conceptualised in collaboration with OKOK Services, MPTY envisioned a non-creative arm dedicated to designing and producing OKOK-Meters, with METER standing for Measuring Equipment for True Emotional Reading.

Side Projects

Ongoing

The Club is a membership programme created by Design Everywhere, providing a way for our community to support the work that goes into running Design Everywhere as an independent platform that promotes emerging and established creatives and diverse voices in the design community.

Awards

2022

OKOK-Meter, Mark & Logotype / Corporate Stationery / Branding Category

The Tokyo TDC Annual Awards is an international graphic design competition focusing on the visual representation of written language through type design and typography.

2022

Visuelle Editions is a publication created to inspire and celebrate the creative industry, featuring and showcasing works from emerging individuals and studios.