Michael Piliero

Michael Piliero

Product Designer in Berkeley, CA

About

I help companies build useful, high-craft products. Past work: Google (Labs, Store, Retail), Facebook, Nest, Waze, Toyota Research, eBay

Projects

2024
Product Design at Coinbase (Current)

Design lead for developer software.

2024
New Product Development at Google Labs

Led design and prototyping for a new 3D/AR product.

2023
Reactions at Facebook

Worked as design lead for Facebook's Reactions product. We had a lot of fun theming Reactions for holidays, and going deep on the experience details— considering visual design, display componentry, motion, sound, and haptics.

As part of the new Facebook identity project, we shipped a new visual design, featuring a new, vibrant color system, improved shape geometry, a gender neutral (and more inclusive) thumbs up, and a less “mocking” Haha expression.

2022
Appreciation at Facebook

I collaborated with a large team to launch the Appreciation product, which is a system for monetary gifting to content creators.

I was the iconography design lead, but also collaborated on design strategy, experience, color, and guidelines.

2021
User Signals at Facebook

User Signals are interface elements (icons, badges, labels) that communicate important context within communities.

I led a holistic user experience audit, collaborated on framework design, and led visual system development for this expansive product system.

2021
Data Viz at Facebook

I designed a UI kit for in-app data visualization. The kit includes a range of chart types, color logic, and usage guidelines.

2020
User Experience at Google Store

Led a research-driven project to redesign the navigation and information architecture for Google Store, with the need to accomodate expanded product offerings, the launch of services, and the inclusion of editorial content.

2019
Design System at Toyota Research Institute

Design language and UX for in-car, AI-enabled driving features. Used in research vehicles and on display at the 2020 Toyko Olympics.

2018
Design System at Nest

Collaborated on the design of the Nest Interactive Design system. Evolved the visual language, crafted a new color palette (including a new Nest blue), developed iconography, and architected a new responsive layout and spacing system.

Work Experience

2014 — 2023
Bay Area, CA

Product and systems design for leading technology companies in the Bay Area, including: Google (Labs, Store, Retail), Facebook, Nest, Waze, Toyota Research, eBay

2008 — 2013
Product Designer, Co-Founder at Free Association
Brooklyn, NY

0-1 product design for a range of startups, including Qwiki (acquired by Yahoo).

2003 — 2007
Designer at Freelance
NYC

Designed websites for the media and entertainment industry, including work for Jay-Z, Black Eyed Peas, Ciara, Keith Richards, Rolling Stones, Britney Spears and many independent artists.

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