Designer in Stockholm, Sweden
I partner with early-stage founders and ambitious product teams on a broad range of design projects. More often than not within the areas of fintech, consumer apps, or SaaS-y tools.
Got a project or opening on your team that sounds like the above? Let's chat! ☕️
Building ML-powered cell factory design tooling for biologists.
Design partner to a seasoned founding team building something big in the fintech infra space. Brand identity, product design, and more.
Design lead for various projects focused on browsing, shopping enrichment, and payment in the Klarna Browser.
A few highlights:
Helped establish the browser as a platform, ton of improvements to the Klarna One-time Card experience, Klarna Keyboard Suggestion Bar, and launching the Ukraine Donation Mini-App.
Pogo helps people reclaim control over their financial data and use it to earn cash and personalized rewards.
I worked with the team on a design audit of the existing app followed by continuous product design work.
Helped Denmark's third largest pharmaceutical company launch a new subsidiary focused on providing and advancing telemedicine technology for dermatologists and their patients.
Deliverables included a full identity, brand book, iconography, illustrations, app icons, app designs and website.
Worked with the Qapital team over 3 years to evolve the product from savings app into a a suite of banking tools.
Contributed to product, brand, fundraising, recruiting and more. Lead product design for key initiatives like memberships, invest, joint accounts and budgeting.
Highlights from a few design sprints I did with Done, an early-stage startup coming out of Antler Stockholm's first batch.
Worked with Klarna on a redesign of their global consumer experience as part of their major rebrand. Mainly involved in designing shopping, purchase visualisation and payments across platforms.
In 2017, I teamed up with Tiger's ecommerce people to redesign their cart and checkout experience. The project was very successful and resulted in an immediate ~50% increase in checkout conversion and a ~25% increase in avg. order value.
Following the successful redesign of Tiger Of Sweden's checkout, I got to work on a similar brief for its sister brand Peak Performance.
Small internal branding project ✨
Led design for an effort to quickly roll out an easy way for millions of Klarna users to donate to verified humanitarian efforts in Ukraine.
Zmarta is the leading finance comparison platform in the Nordics. I partnered with their growth and marketing teams to produce brand guidelines, illustrations, and more.
A lightweight iOS app for logging runs without distractions. Paused after some time in development. If any iOS dev out there wants to jam, ping me 📩
An online magazine, job board, and community for creatives working remotely (before it was cool).
A silly Facebook Messenger bot providing recipes, fun facts and more on potatoes. Started as an experiment to learn conversational design and organically (somehow) grew to 5,000+ users.
A community platform for people with gluten intolerance. Acquired by a renowned Swedish bakery in early 2013.
Beagle (collaboration with Spring/Summer)
One of many resources on crypto I've studied during 2021.
Hyper Island is a digital creative business school with a consultancy side specializing in industry training using digital technology.